Senior Product Designer, Plenty of Fish

12 Month Contract

CA$120-150k

+ Employee stock purchase plan

Senior and Expert level

Vancouver

More information about location

Online dating platform

Be an early applicant

Online dating platform

101-200 employees

B2CSocialDatingCommunity

Be an early applicant

CA$120-150k

+ Employee stock purchase plan

Senior and Expert level

Vancouver

More information about location

101-200 employees

B2CSocialDatingCommunity

Company mission

To find new ways for singles to connect while easing the pressures of dating.

Job

Company

Role

Who you are

You have 5+ years of product design experience, ideally in consumer, mobile-first, or growth-focused products
You’ve designed end-to-end product experiences and can show how your work drove measurable outcomes
You’re comfortable working in ambiguity and enjoy turning complex problems into simple, user-friendly solutions
You have strong interaction, visual, and systems-thinking skills, with a high bar for craft and usability
You’re highly collaborative and communicate your ideas clearly with cross-functional partners
Experience with AI Tooling,
Experience in social, dating, or community-driven products is a plus, but not required
**We would love to hear from you, even if you don't match 100% of the requirements**

What the job involves

We're looking for a Senior Product Designer for a 12-month contract to join our design team at Plenty of Fish
You’ll work closely with product, engineering, data, and design leadership to craft user-centric solutions that drive AI functionality, retention, increase subscriptions, and deepen member connection
Lead growth focused design: Own the design of key growth initiatives across activation, engagement, retention, and conversion. You will translate ambiguous product and user problems into intuitive, elegant experiences that measurably move metrics
End to end product design: Drive the full design process from discovery and concepting to interaction design, visual design, and launch, partnering closely with Product Management, Engineering, Analytics, and User Research
Strategic product thinking: Contribute to product strategy by helping frame problems, generate hypotheses, and evaluate tradeoffs. You will bring a strong point of view on how design can unlock growth while balancing user trust, inclusivity, and brand integrity
Experimentation and iteration: Design and support experiments with a bias toward learning. You will collaborate with PMs and analysts to define success metrics, evaluate results, and iterate quickly based on insights
Design leadership and influence: Raise the bar for design quality across the team by setting standards, providing thoughtful feedback, and advocating for user centered decision making. You will help ensure consistency and scalability across our portfolio of apps
Mentorship and team development: Support the growth of other designers through informal mentorship, design critiques, and collaboration. Interest in people management or prior experience managing designers is a plus as the team evolves

Our take

Online dating is one of the areas that has seen renewed growth as virtual interactions are increasingly replacing physical interactions. Plenty of Fish is an online, easy to use, dating app that has established a strong presence for consumers on the dating scene. It offers its customers a diverse community of single people to choose from.

Unlike several of its competitors, Plenty of Fish has become a singles’ favorite because it allows them to view matches and send messages between users for free. Since becoming part of the Match family (along with Match.com, Tinder, and Hinge), the platform has been able to keep up its low-barrier model for its users.

Plenty of Fish has grown to a massive 150+ million registered user count. It boasts users in over 20 countries and across 11 languages. The company remains one of few steady-state dating platforms, and is poised to keep increasing over the coming years.