Community Manager, Zynga
Social game developer
Posted today
Social game developer
1001+ employees
Posted today
1001+ employees
Company mission
To connect the world through games.
Role
Who you are
- 4 years of experience in a community management or social media coordination role, preferably within the games industry
- This is a role which will require cross-geo collaboration, with the studio based out of India, while the main player base based out of the US. Hence, willingness to work during US working hours (Central or Eastern) will be highly preferred
- Ability to identify and track relevant community KPIs
- Experience building communities in key channels such as Discord, Reddit, and private messenger platforms
- Experience with social media management tools such as Sprout Social, Sprinklr and Social Studio
- Independent creation and successful execution of community-focused marketing campaigns with one or more specific business goals (growth, engagement, retention, reactivation, revenue)
- Experience building brands on social media [Instagram, Facebook and Twitter (YouTube experience considered an asset, but not mandatory)] with a proven track record
- Experience in moderating community discussions with large active communities, including creation of style guides, tone, response strategies
- Effective time management and project management skills
- Excellent verbal and written communication skills in English
- Bachelor’s Degree
What the job involves
- As the Community Manager, you will be responsible for the ongoing operational management and development of the social community for our Puzzle RPG product
- You will help develop and implement strategies that foster a two-way conversation between players and development; create social media content to support live operations marketing; own and improve KPI’s including sentiment & engagement that connect to product success
- You will understand the holistic and dynamic landscape of community forums, social media channels, emerging platforms, and audiences within those channels that deliver business results
- Communicate our product vision to players
- Be the voice of the community for our development team sharing insights and trends that are meaningful to product success
- Build and manage partnerships with content creators and internal creative teams to drive product vision storytelling
- Execute engaging community driven marketing programs and campaigns
- Work with creative and strategic teams in the creation of original and dynamic content
- Manage the editorial content of our owned social & community channels while owning the associated KPI’s for each
- Partner with Customer Experience and VIP teams to optimize/improve player sentiment and retention
Our take
Zynga is a games developer that rode Facebook's platform to success back in the late noughties and early 2010's. It is now one of the biggest casual game producers globally, with a presence across over 170 countries and regions and millions of monthly active users.
Though the company hit a number of roadblocks after its initial success - such as falling stock prices, and numerous calls it was copying other games - its subsequent resurgence is proof of its staying power. It continues to use social media as a distribution channel, and boasts titles such as FarmVille, Merge Dragons! and Words With Friends.
Future success will lie in the company's continued investment in building viral games that people love. It will also need to attune to the social media waves and keep track of where users can be found, as the landscape has become more mobile. In 2024 the company announced it was developing push notifications that enable gameplay without entering the application, which will be an interesting addition to its outputs.
Freddie
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Mar 2011
$490m
SERIES C
Oct 2010
$6.3m
EARLY VC
Total funding: $865.5m
Company benefits
- COMPENSATION - Performance bonuses, opportunities for equity participation & retirement/pension savings support
- HEALTH - Medical, dental & vision covered for employees, with participation for employees eligible dependents, plus disability and life insurance program
- FAMILY - Generous parental leave for birth parents, partners and adoptive families, plus Infertility support, emergency child care and flexible time-off policies
- WELLNESS - Gym benefits, wellness programs, employee assistance programs and generous time-off policies
- FOOD - Food and snacks made in-house or delivered, healthy snack kitchens with drinks and treats, coffee bars, regular social gatherings and happy hours
- WORK & LIFE - Flexible time-off policies (DTO), office rest areas, gaming spaces, employee discounts and more
- TRANSIT BENEFITS - Shuttle service in select locations, commuter/parking benefits, secure bicycle storage, business travel assistance
- RESOURCE GROUPS - Women at Zynga (WAZ), zCares charitable giving, zParents, zEndurance adventure club, BZU, zPride LGBTQ+ inclusion and belonging
Company HQ
SoMa, San Francisco, CA
Leadership
Mark Pincus
(Chairman & Co-founder)Previously founder and CEO of Freeloader, Supportsoft and Tribe.net, an early social network
Michael Luxton
(Co-founder)Previously an engineer at NetApp
Salary benchmarks
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