Senior Commercial Finance Manager, Influencer
$115-130k
Salesforce
Hubspot
Trello
Asana
Senior and Expert level
New York
Influencer marketing platform
Be an early applicant
Influencer marketing platform
1001+ employees
B2BMarketingDigital MediaSocial Media
Be an early applicant
$115-130k
Salesforce
Hubspot
Trello
Asana
Senior and Expert level
New York
1001+ employees
B2BMarketingDigital MediaSocial Media
Company mission
To shape the future of marketing by humanizing brands.
Role
Who you are
- Strong commercial finance experience in creative/media/influencer agencies, digital platforms, or similar
- Strong understanding of revenue forecasting, pricing, margin management, and revenue recognition
- Strong modeling skills; able to translate commercial activity into financial outcomes
- Experience implementing or supporting CRM/PM integrations (HubSpot, Salesforce, Monday, Asana, Trello, etc.) is a major plus
- Confident communicator and business partner
- Comfortable working in a fast-growth environment with evolving processes and systems
What the job involves
- This role reports to the Commercial Finance Director
- The Commercial Finance Manager will support in building and running the new Commercial Finance function at Influencer within their respective region
- This is a hands-on, highly business-facing role that partners with the Brand Partnerships (New Business), Client Services, Operations, and Finance teams to drive improved revenue forecasting and recognition, pricing discipline, margin optimisation, and commercial decision support
- You will play a critical role in integrating Waves, HubSpot, and downstream finance processes—ensuring that opportunities, SOWs, budgets, creator selections, deliverables, and revenue recognition rules flow seamlessly through the commercial lifecycle
- This role will elevate commercial rigor across the organization while enabling non-finance teams to move faster, price smarter, and forecast more accurately
- Build something from scratch - You'll establish the Commercial Finance function for North America, creating the processes, tools, and operating rhythms that will scale with our growth
- Be a true business partner - Work directly with the regional President and commercial leadership, influencing major decisions on pricing strategy, campaign profitability, and revenue planning
- Shape the future of finance operations - Drive the integration of Waves and HubSpot to create seamless workflows from opportunity through to revenue recognition, setting the standard globally
- Measures of success - in the first few months, you will have:
- Established trusted partnerships with the New York Brand Partnerships and Client Services leadership teams, becoming their go-to finance partner for commercial decisions
- Built and implemented the core commercial finance toolkit - pricing templates, revenue forecasting models, and campaign profitability dashboards that teams use daily
- Delivered your first monthly regional P&L presentation to executive leadership with clear insights and actionable recommendations
- Designed and started rolling out the Waves-HubSpot integration workflows, ensuring opportunities flow seamlessly through to invoicing
- Partnered with Finance on improving revenue recognition processes and forecast accuracy for the North America region
- Establish commercial finance as a core capability within the global finance team
- Define operating rhythms for partnering with Brand Partnerships, Client Services, Operations and Finance
- Build processes and templates for pricing, revenue forecasting, profitability analysis, and post-campaign evaluation and reconciliation
- Mentor and develop a Commercial Finance Analyst
- Support regional Presidents and Client Services with the annual and long-range revenue forecast across regions and revenue streams (managed service, creator fees, platform fees, licensing, etc.)
- Partner with Brand Partnerships and Client Services to translate pipeline, booked campaigns, and delivery schedules into revenue projections leveraging HubSpot and agreed pipeline weightings
- Maintain and continuously enhance the forecasting model, ensuring alignment with financial planning cycles
- Build dashboards that track revenue, margin, and campaign performance KPIs
- Provide real-time support to Brand Partnerships and Client Services teams on:
- Pricing strategy and methods
- Margin expectations
- Creator economics
- Global rate card governance
- Cost-to-serve and delivery effort modeling
- Create standardized pricing tools for global teams (including creator cost benchmarks, platform usage assumptions, and campaign-delivery margins)
- Review and challenge scopes of work to ensure alignment with financial targets and desired or contractual commercial terms.
- Ensure opportunities (HubSpot) -> projects/deliverables (Waves) -> invoicing and revenue (Finance) remain synchronized
- Partner with Finance on:
- Revenue recognition in our accounting tool
- Cut-off processes
- Contract and PO completeness
- Timely invoicing and WIP/billing status
- Support the Finance team in implementing consistent and compliant revenue-recognition frameworks under IFRS
- Serve as the finance data owner for HubSpot and Waves
- Ensure all client, creator, rate, scope, contract, and delivery data is accurately recorded and maintained
- Help design workflows for the Waves-HubSpot integration—including:
- Opportunity to Project creation
- Budget allocation and burn
- Deliverable tracking
- Automated revenue schedules where possible
- Support the broader transformation agenda toward unified CRM → PM → Finance workflows
- Produce weekly/monthly insights for executive and senior leadership teams covering:
- Revenue trends
- Campaign performance vs. budget
- Margin erosion analysis
- Client-level profitability
- Creator-level unit economics
- Lead financial analysis before commercial negotiations with major brands/platforms
- Support make-buy decisions around creators, media, and external partners
- Act as the finance business partner to the regional President, Brand Partnerships, Client Services, Operations, and Product teams
- Work with FP&A on the preparation, interpretation, and presentation of monthly management accounts for the region (and individual business units), highlighting revenue performance, margins, client profitability, operational efficiency, and key commercial trends
- With the regional President present the regional management P&L to executive leadership, providing clear narrative, actionable insights, and commercially grounded recommendations
- Partner closely with the FP&A team to feed regional insights into the global forecast, ensuring pipeline updates, delivery schedules, workforce planning, and margin expectations are accurately reflected
- Provide training and support to non-finance teams to improve financial understanding and decision-making
- Represent Finance in pipeline meetings, scoping sessions, and operational stand-ups
Our take
Influencer is a technology platform that simplifies influencer marketing for both advertisers and creators. Connecting global brands with a network of vetted macro and micro creators, ensuring authenticity, quality, and creativity.
Once a connection is made, brands collaborate with creators to promote their products organically through creative content. Alongside this, the platform also provides brands with in-depth analytics on both the creators and campaign performance.
As an Official Global Marketing Partner with Meta, TikTok, YouTube, Twitch and Snapchat, Influencer has delivered award-winning campaigns for global brands like Xbox, NatWest, Amazon, Coca-Cola, Google, ASOS, and Spotify. With the growing shift towards influencer marketing, the company is poised to capitalize on this trend and extend its global reach.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
26% employee growth in 12 months
Company
Funding (1 round)
Sep 2019
$3.7m
SERIES A
Total funding: $3.7m
Company benefits
- Private Healthcare: We've got you covered for a range of healthcare needs
- Enhance Parental Leave: We support our people with big life changes
- Employee Assistance Programme (EAP): We provide confidential counselling for our people as well as financial and legal support
- Hybrid Working Model: We understand that your best work doesn't need to be in our offices. That's why we offer our people the option to work from home for two days a week
- Enhanced Annual Leave/Paid Time Off: So you can enjoy more time on personal interests and with family
- Flex National Holidays: We have a globally diverse team, so you have the choice of swapping national holidays to align with those that matter to you
- End of Year Closure: Enjoy our gift to you with paid time off at the end of the year, in addition to your annual leave
- Flexible Working: Start and finish times that can be flexed to support you
- Work from Anywhere Policy: Enjoy the freedom to work from where you want
- Dog Friendly Office: Your four-legged friends are always welcome in our office
- Influencer Tenure Programme: We appreciate the loyalty of our people by offering rewards based on the time spent working with us
- Regular Team Socials, Summer & End of Year Parties: To celebrate our success and all the amazing work our people do to achieve these
- Recognition Platform: A space for our people to celebrate each other and award points that can be converted to discounted purchases and experiences
- Learning & Development Budget: Development training to support all of our people to feel confident in their growth at any stage of their career
Company HQ
Soho, London, UK
Leadership
Ben Jeffries
(Co-Founder & CEO)Award winning Entrepreneur, Co-Founder of Breeze Clothing.
Caspar Lee
(Co-Founder)Investor and Youtuber. Co-Founder of MVE and Creator Ventures.
Salary benchmarks
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