Social Media Manager, TALA
Office located in Vauxhall, London
Women's activewear
Job no longer available
Women's activewear
21-100 employees
Job no longer available
Office located in Vauxhall, London
21-100 employees
Company mission
To bring you sustainably-made activewear that delivers on performance, fit, quality and style, without the hefty price tag.
Role
Who you are
- Have experience in professional social media experience, having managed a similar account first-hand
- Have clear examples of both your contributions to growing a social account, and crafting the aesthetic character of the account
- Have experience creating engaging content - we’ll want to see examples of what you can do, from ideation to filming to editing
- Have experience with reporting tools to provide insightful analysis into channel performance
- Be comfortable working in a start-up environment: working lean and quickly with available resources
- Be highly organised and an excellent project manager, attentive to detail and commercially minded
- Have a good understanding of the brand and the customer - be enthusiastic about the brand and future success
- Be driven, ambitious, solution oriented, and a team player
What the job involves
- Reporting into the Head of Social Media, you would contribute significantly by owning responsibility for running of our organic social accounts, balancing creativity with commercials, all with a social-first outlook
- Channel Strategy Execution: Own community management and posting schedule on our key social channels, notably Instagram and TikTok, while developing opportunities for growth (measured on follower growth, engagement growth, reach, and conversions)
- This requires both a creative eye and a commercial approach
- Knowledge of LinkedIn and Pinterest is beneficial
- Channel Day-to-day Maintenance: Own the general health of key channels with scheduling, building the grid, post creation, writing copy, broadcast channel posting, proactive community management and sourcing UGC
- Please note this role requires content scheduling every weekend
- Trend Monitoring: Stay informed on the latest social media trends and viral content to ideate and create relevant and impactful posts
- Content Creation: You will be required to create content for Instagram, as well as other key channels, meaning a comfort in multiple content settings
- You will have the ideas and know how to execute them to an incredibly high standard.Campaign Strategy Support: Assist with writing shot lists, capturing content, and building roll out plans
- You may be required to be on set from time to time, but only according to the needs of the specific shoot as determined by the Head of Social
- Reporting & Analysis: You will be required to report on channel performance on a weekly, monthly and quarterly basis, so an understanding of data, and how to visualise and express it, is required
- Support: You will provide ad hoc support for the socials team across a wide variety of functions
- From socials content, to copywriting, asset editing and more, you will have an opportunity to learn and try your hand at many disciplines, and will be up for whatever comes your way
Salary benchmarks
Our take
In recent years major clothing brands have fallen short of ethical standards, with their supply chains coming under scrutiny for poor working conditions and environmental violations. With the era of fast fashion coming to an end, socially conscious shoppers are voting with their feet. TALA was founded in 2019 to provide a sustainable option in activewear, offering ethically-produced, sustainable clothing at an affordable price.
The activewear industry boasts a global worth of £140B, and TALA enters this competitive landscape as one of many startups aiming for a share of the market. However, TALA distinguishes itself with several strengths not commonly found in its competitors: a substantial and passionate following on social media, commitment to ethically sourced and predominantly recycled clothing, and a pricing strategy that remains affordable for its target demographic.
With substantial funding under its belt, the company is earmarked for continued product development and the enhancement of its supply chain. With a dedicated customer base and strong support from the investment community, TALA is well-positioned to lead the charge for ethical transformation in the fashion industry.
Steph
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2024
$6.8m
EARLY VC
Feb 2022
$5.7m
EARLY VC
Total funding: $12.5m
Company benefits
- Fun, energised, startup working culture
- Mondays and Fridays usually remote, Tues – Thurs at our Vauxhall office
- Work-life balance: Half fay Fridays, 25 days AL
- Clothing allowance and discount on the best athleisure in the game
- Beautiful and bright offices in a historic building in central London (near Vauxhall) with other startups on site
Company HQ
Holborn, London, UK
Leadership
Grace Beverley
(CEO)Also the founder and CEO of Shreddy as well as a Non-Executive Director at POGO. Previously worked as a New Client Acquisition Analyst at IBM.
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