Marketing Manager, RapidSOS

• 5+ years of experience in marketing, with proven track record of delivering successful marketing campaigns
• Bachelor's degree in Marketing, Communications, Journalism, or related field
• Demonstrates experience in project management and exceptional organizational skills, ensuring successful outcomes and efficient execution of tasks and initiatives
• Excellent and polished verbal, written, and interpersonal communication skills with strong attention to detail
• Self-starter with a proactive & creative approach to problem-solving and a strong sense of ownership
• Experience with content management systems and marketing automation tools (ie. Hubspot, Wordpress, etc.)
• An understanding and flexibility in working in a high-growth environment where priorities can shift quickly
• Ideally located in NYC, Boston, or San Francisco but open to remote in the US; ability and willingness for occasional travel to team gatherings

Desirable

• Are you a results-driven marketer with a talent for designing innovative, high-impact campaigns
• RapidSOS is seeking a creative and strategic Campaigns Marketing Manager to lead our marketing initiatives and drive our mission of transforming emergency response through technology
• In this role, you will be able to develop and execute end-to-end, multi-channel campaigns that resonate with key audiences, elevate our brand, and generate measurable growth
• You’ll collaborate closely with cross-functional teams to ensure alignment across marketing, product, and sales efforts while using data insights to optimize performance and outcomes
• Campaign Management
• Develop and implement comprehensive marketing campaigns across multiple channels (digital, social, email, etc.)
• Create campaign timelines, budgets, and resource allocation plans inclusive of planning and execution meetings
• Monitor campaign performance and optimize based on data insights
• Coordinate with internal teams and external vendors to ensure timely campaign execution and connect dots across teams
• Present campaign results to stakeholders and provide recommendations for future improvements
• Content Management
• Define and maintain the company's content calendar aligned with business objectives
• Develop editorial calendars and content roadmaps
• Oversee content creation across various formats (blog posts, social media, newsletters, whitepapers, videos)
• Ensure consistent brand voice and messaging across all content
• Collaborate with a team of content creators, including writers, designers, and freelancers
• Analytics & Reporting
• Track and analyze content performance metrics
• Generate regular reports on campaign effectiveness and ROI
• Identify trends and opportunities for content optimization
• Use data insights to inform future content and campaign strategies