Senior Analyst of Financial Planning & Analysis, Crunchyroll
Marketing & Operations
$88-110k
Plus performance bonus earning potential, paid annually
3 days a week in office
Streaming service for anime and manga
Be an early applicant
Streaming service for anime and manga
1001+ employees
Be an early applicant
$88-110k
Plus performance bonus earning potential, paid annually
3 days a week in office
1001+ employees
Company mission
To create experiences for anime and manga fans, and to enable them to connect through the content they love.
Role
Who you are
- This position is ideal for someone with a foundation in FP&A, deep experience in media or subscription-based businesses, and experience with turning data into actionable insights that power growth
- 5+ years of experience in analytical environments (e.g. FP&A, Accounting, Strategic Planning, Investment Banking, Consulting)
- Understanding of marketing, paid media, and user acquisition cycles
- Understanding of subscription economics ARPU, LTV, CAC, cost per asset, organic, payback, paid media incrementality, penetration, TAM, churn
- Proficiency in Excel and the ability to perform complex financial modeling
- Experience presenting to a non-finance audience
- Experience using NetSuite, Adaptive, or other enterprise software
- Knowledge of dashboard software such as Tableau, Power BI, or similar
- Prior experience at a media/entertainment/tech company
- Anime Fan a plus!
What the job involves
- You will operate at the heart of our organization, leading the budgeting, forecasting, and actual analysis for our marketing activity
- Manage marketing and operating reporting internally to management
- Perform comprehensive analysis across marketing and user acquisition funnel, including paid media by channel, free trial conversions, LTV, and other KPIs
- Guide data, process and application improvements aimed at enhancing quality and availability of marketing and performance information
- Support the annual budget setting and monthly forecasting processes, including monthly reviews
- Prepare presentations to communicate budgets, forecasts and important projects
- Collaborate with the Marketing team on budget management and performance analysis
- Partner with Accounting on actual close process and P&L analysis
- Develop KPI's, metrics, and dashboard reports
- Work with other groups and spearhead any initiatives that you believe will move the needle
- As the Senior Analyst, Financial Planning & Analysis you will report to the Senior Director, Financial Planning and Analysis. For this role we are considering candidates in the Los Angelas area
- We are looking for a strategic Senior Financial Analyst to support our Marketing and Operations teams with critical financial modeling, performance analysis
- You will drive planning, and data-driven decision-making across our subscription-based marketing funnels
- From analyzing performance and preparing budgets to KPI development and presentations, you'll be at the center of how we understand and improve our marketing investments
Our take
In recent decades, anime - encompassing Japanese, Korean, and Chinese animation 0 has transitioned from a niche interest to a formidable industry, boasting a global market worth approximately $30B. Despite this growth, distribution has historically posed challenges, with series and films often reaching overseas audiences through disparate channels, if at all. Crunchyroll emerged to address this issue by consolidating the largest collection of anime into a single streaming service.
Sony's acquisition of Crunchyroll in 2021 for $1.75B expanded the platform's reach, integrating Sony's extensive animation library into its offerings. this move also positioned Crunchyroll for heightened competition against streaming giant Netflix, known for its substantial investments in anime production and acquisition. Currently, Crunchyroll maintains an unrivaled library of anime content, boasting over 44,000 episodes that have attracted over 0M paying subscribers.
While Crunchyroll initially offered a free, ad-supported tier to its vast community, it appears poised to phase out this option, transitioning to a subscription-based model for all new series. Despite this shift, the platform has implemented a global reduction in fees to stimulate subscription uptake. The success of this strategy remains to be seen, but past experiences with companies like Hulu suggest that it may drive subscription growth and mitigate piracy
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Mar 2010
$0.8m
EARLY VC
Feb 2008
$4.1m
SERIES A
Total funding: $4.9m
Company benefits
- Receive a great compensation package including salary plus performance bonus earning potential, paid annually
- Flexible time off policies allowing you to take the time you need to be your whole self
- Generous medical, dental, vision, STD, LTD, and life insurance
- Health Saving Account HSA program
- Health care and dependent care FSA
- 401(k) plan, with employer match
- Employer paid commuter benefit
- Support program for new parents
- Pet insurance and some of our offices are pet friendly!
Company HQ
Lucerne - Higuera, Culver City, CA
Leadership
Kun Gao
(Co-Founder)Co-founded Crunchyroll in 2006 and served as CEO/General Manager/Board Member until 2018. Previously the founder and CTO of Frappr.com as well as a Product Engineer at HOT or NOT.
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