Marketing Copywriter, Payactiv
$105-125k
Office located in Milpitas, CA
Allowing early access to monthly paycheques
Open for applications
Allowing early access to monthly paycheques
201-500 employees
Open for applications
$105-125k
Office located in Milpitas, CA
201-500 employees
Company mission
To bring security, dignity, and savings to people who help create our economy.
Role
Who you are
- If you’re creative, and detail-oriented and thrive in a fast-paced environment where you can manage multiple projects simultaneously then we would love to hear from you
- An exceptional and passionate writer with strong experience either in consumer finance and/or fintech industry
- Creative thinker who brings original ideas to the conversation
- The ability to write clear, concise, and engaging copy
- A data-driven mindset with a focus on results
- Grammar nerd!
- Ability to manage multiple writing assignments and work quickly in a fast-paced, deadline-driven creative environment
- Must be highly organized, proactive, and possess effective time management and communications skills
- Self-starter who learns quickly and takes ownership
- Bachelor’s degree in communication, journalism, or marketing or equivalent experience
- 3 - 5 years of experience in content writing, and copywriting roles in a tech, finance, or fintech industry
- Experience in the fintech industry is highly preferred
- Writing portfolio required
What the job involves
- Payactiv is seeking a highly motivated and talented marketing copywriter to join our marketing team and help drive engagement, usage, and conversions across multiple channels
- As the voice of our brand, you will craft compelling narratives that resonate with our audience and inspire action
- Write engaging and compelling short-form content for various marketing channels including email marketing, in-app communication, SMS, landing pages, and other platforms
- Partner closely with a cross-functional team to create omnichannel campaigns with multiple touchpoints to drive engagement, usage, and conversions
- Infuse copy with emotional storytelling and brand voice to create authentic connections with our audience, driving engagement and brand loyalty
- Research and understand our target audience to write compelling copy
- Synthesize complex concepts into clear and engaging content that connects with our target audience
- Strengthen our brand voice and tone. You will take our existing brand strategy, voice, and tone and elevate it across all touchpoints
- A/B test different versions of your copy to optimize results
Our take
PayActiv technologies enable employees to access their earned wages immediately, eliminating delays and reducing the need for overdrafts or payday loans. This service functions as a cash advance and integrates seamlessly with most payroll providers. Beyond wage advances, the PayActiv app offers various tools for financial management and savings encouragement.
Critics compare the $5 fee for early wage access to high-interest payday loans. However, CEO Safwan Shah highlights that late fees and overdraft fees can reduce monthly wages by about 7% on average. Additionally, companies using PayActiv see a reduction in staff turnover by a third. In a notable move, PayActiv has waived fees for senior care workers.
The system has been successfully implemented by major corporations, including Walmart, Pizza Hut, Subway, and Uber, providing substantial support to their workforce. PayActiv's approach is part of a broader trend where earned wage access (EWA) is becoming a popular employee benefit among large employers such as Amazon and McDonald’s. Studies indicate that EWA programs help attract and retain talent among other benefits so PayActiv's service is likely to be popular and support it's scaling.
Steph
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2020
$100m
SERIES C
Oct 2018
$20m
SERIES B
Total funding: $133.9m
Company benefits
- Fully paid health, dental and vision insurance
- 401K, traditional and Roth
- Tuition Assistance or Tuition Reimbursement
- Monthly Gym Reimbursement
- Paid time off to volunteer
- Paid Family Leave (California)
- Paid Vacations
- Complimentary office lunches
- Opportunity to grow
- Opportunity to work with a great team committed to making a difference
Company HQ
Loma Linda, San Jose, CA
Articles
Leadership
Safwan Shah
(CEO)They started their career at Bioserve Space Technologies, Fourth Wave, and Infonox for 19 years, before working as a TSYS Group Executive and President of Infonox. They co-founded Payactiv in August 2012, while working as an Advisor and Board Member.
Sohail Aslam
(CTO)Having studied at San Jose State University, they worked with Safwan at Infonox before joining Microsoft as a Senior Engineer. They worked at Canfield Scientific before co-founding Stookle in 2008, and Payactiv in 2012.
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