Assistant Marketing Manager, Lloyds
14 Month Fixed-Term Contract/Secondment
£39.8-44.3k
An annual performance related bonus + Share schemes including free shares
2-5 days a week in office
Retail and commercial bank
Be an early applicant
Retail and commercial bank
1001+ employees
Be an early applicant
£39.8-44.3k
An annual performance related bonus + Share schemes including free shares
2-5 days a week in office
1001+ employees
Company mission
To support families and businesses, helping them to take the next step, whatever that may be.
Role
Who you are
- Customer Relationship Management Marketing – Experience delivering CRM plans that optimize audience, channel, cadence, and content across paid, owned, and earned channels. These plans support the entire customer journey and work to increase engagement, brand dedication, and commercial outcomes
- Values & Behaviours – Thinks We not Me. Is outstandingly collaborative with peers and colleagues across teams and this is demonstrated through your actions as well as your words
- Campaign Management – Deep and proven experience of assisting the delivery of multi-channel CRM campaigns safely and compliant to FCA rules, and particularly 121 email
- Agile Models of Operating and Fast Paced – Advocates agile ways of working. Focuses on key changes required to improve marketing agility (e.g. technology, tools, organisation development, ways of working etc.)
- Control Management – experience managing budgets, workflows and risks associated with marketing plans. This includes adhering to accurate budget management and FP processes. It also includes showing the work in workflow tools like JIRA and Workfront
What the job involves
- HOURS: 35 hours, full time
- Our Brands, Marketing & Experience (BMX) division plays a central role in the Group’s purpose of helping Britain prosper. We deliver personalised, data-driven customer communications, build world-class brand engagement, and make sure every interaction feels relevant and human
- Join our dynamic Customer Relationship Management (CRM) Accelerator team within BMX to help bring customer plans to life! As an Assistant Marketing Manager, you’ll run the execution and coordination of marketing campaigns and customer lifecycle plans for the Borrowing, Homes and Transport team working on 121 Acquisition through to Retention customer experiences
- This is a brilliant opportunity to develop your marketing career, working alongside cross-functional teams to deliver meaningful customer experiences and commercial impact
- Manage CRM Marketing for Borrowing, Homes and Transport throughout the Customer Lifecycle Management funnel
- Effectively run the CRM campaigns, deliver against key jobs to be done and optimise accordingly. Maintain a consistent and dedicated focus on performance and automation to continue to drive improvements in the scale of impact from CRM Marketing
- Running the ongoing programmes of 121 work across through Acquisition to Retention, taking successful new campaign work in from Pods to automate and scale
- Stay on top of marketing trends, continuously experiment with new routes to market and continually understand and employ new data and technology
- Maintain high standards in the implementation of all campaign work to ensure we deliver against target outcomes
- Demonstrate a culture of stellar collaboration, communication and focus to enable pace of change and transformation
Application process
- End Date: February 5, 2026
Our take
Lloyds Bank, part of Lloyds Banking Group, began operations back in 1765 and is nowadays one of the UK’s leading retail and commercial banks. As with many leading banks, the company has dealt with its share of controversy, but it has nonetheless stood the test of time and worked to build back its public reputation in the wake of these setbacks.
As part of its ongoing digital transformation, the company is seeking to put the cloud at the front of its services and systems, and has cited intentions to invest heavily in overhauling its technology infrastructure. All this seeks to serve the modern banking customer, and to compete with the fast-increasing number of alternative banking options appearing on the market.
On top of this, Lloyds Bank has shown great interest in facilitating innovation in the industry, joining as a partner on "FinTech Action Labs" to bring its industry expertise to early-stage FinTechs. The company continues to enhance its online and mobile services (it is the UK's biggest mobile bank), as well as expanding its partnerships with digital banking companies.
Steph
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Company benefits
- Flex cash: This is 4% of your basic salary and can be used to spend on the benefits of your choice, or you can choose to take it as a cash top up in your monthly salary.
- A generous holiday allowance: You’ll be eligible for a minimum of 22 days holiday (excluding bank holidays), rising to 30 days based on length of service and grade.
- A flexible way of working: Whether you want flexibility over your location or when you log on, together we can create an approach that works for you and for the business.
- Family leave: Up to 63 weeks of maternity or adoption leave. Statutory maternity or adoption pay is available for 39 weeks, and 20 weeks will be enhanced to the equivalent of full pay. Partners can have six weeks of fully paid paternity leave.
- Health insurance: Our company funded Private Medical Benefit provides all colleagues with access to good quality medical care, including accommodation, nursing care and specialist advice.
- Colleague Offers: Get discounts on everything from electrical items to cinema tickets and weekly food shopping. You can share this benefit with up to ten family members or friends.
- Financial products: Take advantage of our great financial products, some at a discounted rate, including current accounts, home and car insurance and loans.
- Share plans: Participate in Sharematch and receive matching shares of up to £45 a month from the company, and you can choose to participate in Sharesave, our combined savings and share option plan.
- Pension: We offer a generous pension plan, with all joiners being automatically enrolled in our 'Your Tomorrow' scheme. You can decide how much you save and get a say in where your contributions are invested.
Company HQ
City of London, London, UK
Leadership
Charlie Nunn
(Group Chief Executive)Spent nine years at HSBC, including as Group Head of Wealth Management and Digital, and as CEO of Wealth and Personal Banking.
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