Demand Generation Director, C3.ai
$155-221k
+ Equity plan
More information about location
5 days a week in office (Redwood City, CA )
Enterprise AI application development platform
Be an early applicant
Enterprise AI application development platform
1001+ employees
Be an early applicant
$155-221k
+ Equity plan
More information about location
5 days a week in office (Redwood City, CA )
1001+ employees
Company mission
C3's mission is to help industry leaders leverage enterprise AI at an unprecedented scale to thrive in the digital era.
Role
Who you are
- The ideal candidate has a proven track record of designing and executing integrated demand generation programs that drive measurable impact — particularly in enterprise B2B or SaaS environments
- Bachelor’s degree in Marketing or a related field
- 6–10 years of experience in demand generation, digital marketing, or growth marketing at an enterprise B2B software or SaaS company
- Proven ability to develop and scale integrated campaigns that deliver measurable pipeline
- Expertise across multiple channels, including digital media, email, SEM, paid social, ABM, and webinars
- Strong analytical mindset; able to translate data into actionable insights
- Excellent project management skills and attention to detail
- Comfortable working in a fast-paced, high-performance environment
- Bonus: experience in AI, data/analytics, or enterprise IT markets
What the job involves
- C3 AI is seeking a data-driven Director of Demand Generation to lead our pipeline creation strategy and execution
- This role is responsible for building and optimizing programs that generate high-quality leads and accelerate enterprise sales cycles
- You will work within the Marketing team and in close collaboration with the Sales, Product Marketing, Partner Marketing, Communications & Content, and Web Development teams
- Develop and execute global demand generation campaigns that drive brand awareness and qualified pipeline for C3 AI across industries and solution areas
- Own end-to-end campaign strategy and execution across email, digital advertising, paid and organic social, SEM, web, and virtual events
- Develop and execute a digital marketing strategy including person-based and account-based advertising, retargeting, and display campaigns to generate and accelerate pipeline
- Track and analyze funnel performance across all channels; continuously optimize based on conversion and ROI
- Develop and manage agencies and budgets across paid media and digital channels
- Manage campaign calendar and collaborate with internal stakeholders on launch plans, creative assets, content, and tracking across 130+ Applications and the C3 Agentic AI Platform
- Partner with Sales and Business Development Representative (BDR) teams to align campaign strategy to pipeline goals, target accounts, and sales motions
- Collaborate with Marketing Operations to ensure accurate attribution and reporting
- Partner with Alliances and Field Marketing to amplify reach through channel, partner, and regional programs
- Report campaign performance and insights to Marketing and company leadership
Our take
C3.ai is a leading enterprise AI software provider for accelerating digital transformation. C3.ai delivers a comprehensive and proven set of capabilities for rapidly developing, deploying, and operating large scale AI, predictive analytics, and IoT applications for any enterprise value chain in any industry.
At the core of the C3 AI Suite is a powerful model-driven AI architecture that dramatically enhances the productivity of data scientists and application developers while future-proofing applications against underlying IT evolution. The C3 AI Suite is supposed to be 10 to 100x faster and more reliable than other solutions or DIY approaches, enabling robust delivery of production applications with less code and cost.
The C3 AI Suite seamlessly works with existing data storage, sources, tools, and infrastructure investment, while flexibly operating in a private, hybrid cloud, or multi-cloud environment. Having incorporated OpenAI's ChatGPT and other AI software from Google and academia in its enterprise search product, investors are anticipating a huge surge in business for this innovative company.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jan 2018
$100m
SERIES F
Mar 2017
$11m
SERIES E
Total funding: $221.8m
Company benefits
- Paid Parental Time Off: For US employees, mothers are eligible for up to a total of 10 to 12 weeks of paid parental time off with your newborn. All parents, including those adopting children, are eligible to take up to a total of 4 weeks of paid parental time off
- Hybrid Work: C3 AI employees may choose to work from home and office
- Advanced Degrees: Lifelong learning is a part of C3 AI. That’s why we will cover the total cost for employees to earn a master’s degree in computer science online. Those who complete the degree get three more big perks—a $25,000 cash bonus, a guaranteed 15% raise and a stock grant
- Continuous Education: C3 AI holds monthly employee training sessions as well as weekly lunch-and-learns. C3 AI also encourages further education by offering bonuses for the successful completion of select online courses
- Relax and recharge: In the United States, C3 AI offers 15 days of paid time off every year. As your tenure with the company grows so does your paid time off! C3 AI also offers 10 paid public holidays around which you can build your vacation leave
- Health Coverage: C3 AI offers competitive coverage. Our program includes medical, dental, and vision
- Equity: Restricted stock units are granted to all full-time C3 AI employees
- Free gym membership: To help keep you at the top of your game, C3 AI offers employees a free gym membership at our state-of-the-art fitness facility
- Catered lunches daily: C3 AI provides a fully stocked snack area and beverage refrigerator that contains everything from energy drinks to sodas and iced tea. Every day C3 AI provides a catered, gourmet lunch so that the team can relax together and share ideas
- Commuter check program: C3 AI offers tax saving commuter benefits program
- Travel assistance: Employees are provided global health insurance while traveling for business
- Ping-pong and pool tables: C3 AI has been known to host ping-pong and pool tournaments, allowing you to step away from the monitor. This is the perfect opportunity to enjoy coworkers while hitting a white ball at them
- Friday happy hour: Relax and unwind at the end of the week at C3’s weekly Friday Happy Hour. Enjoy good food, good drinks and great company at our office
- Flexible spending accounts: C3 AI offers both Health Care and Dependent Care Flexible Spending Accounts. Both accounts enable you to pay for essential health and wellness before you pay taxes on it
- Life insurance: C3 AI offers short term / long term disability, life insurance and AD&D insurance
- Additional leave benefits: C3 AI offers paid time off for bereavement and jury leave
- Continental breakfast: It’s the most important meal of the day. C3 AI offers breakfast five days a week, including oatmeal, cereal, fruit, and delicious coffee
- 401K: C3 AI offers fund options via Charles Schwab for retirement savings
Company HQ
Redwood City, CA
Leadership
Patricia House
(Vice Chairman)Previously Marketing Director at Oracle for 3 years and Executive Vice President at Frame Technology for 4 years
Thomas Siebel
(Chairman & CEO)Previously Senior Vice President at Oracle for 6 years and CEO of Gain Technology for 2 years
Salary benchmarks
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