Staff Product Marketing Manager, Okta

Public Sector

$147-202k

Salary applicable to California (excluding San Francisco Bay Area), Colorado, Illinois, New York, and Washington, other locations may vary

Senior and Expert level

Chicago

Management platform securing resources from cloud to ground

Be an early applicant

Management platform securing resources from cloud to ground

1001+ employees

B2BSecurityInternal toolsSaaSIdentity

Be an early applicant

$147-202k

Salary applicable to California (excluding San Francisco Bay Area), Colorado, Illinois, New York, and Washington, other locations may vary

Senior and Expert level

Chicago

1001+ employees

B2BSecurityInternal toolsSaaSIdentity

Company mission

To improve the connections between people and tools to make companies more productive and secure.

Job

Company

Role

Who you are

The ideal candidate is a strategic thinker, a compelling storyteller, and a strong cross-functional leader
8+ years of product marketing experience, preferably in enterprise software, SaaS, or cybersecurity
Deep understanding of the Public Sector market, including procurement processes, compliance requirements (e.g., FedRAMP, DoD), and key government initiatives
Proven track record of developing and executing successful go-to-market strategies
Exceptional storytelling and communication skills, with the ability to translate complex technical concepts into clear and compelling narratives
Strong leadership and interpersonal skills, with the ability to influence and work effectively across teams
Excellent writing and presentation skills
Experience in a similar PMM role, with a proven ability to lead large, cross-functional projects
Bachelor's degree in marketing, business, or a related field; MBA is a plus

What the job involves

Okta is looking for a Staff Product Marketing Manager to own and drive our go-to-market strategy for the Public Sector. This is a senior-level individual contributor role, reporting to the Director of Product Marketing. In this position, you will be the expert on our Public Sector audience, focused on federal, with input into state, and local governments, as well as educational institutions
You will be responsible for defining our messaging and positioning, creating compelling content, and enabling our sales team to succeed in the Public Sector market
Go-to-Market Strategy: Own and drive the go-to-market strategy for Okta's solutions in the Public Sector
Messaging and Positioning: Develop clear, compelling, and differentiated messaging and positioning for the Public Sector audience
Content Creation: Create a variety of content, including presentations, datasheets, whitepapers, blog posts, and website copy, to support demand generation and sales enablement
Sales Enablement: Develop and deliver training and tools to enable our sales team to effectively sell to the Public Sector
Market Intelligence: Be the expert on the Public Sector market, including customer needs, market trends, and competitive landscape
Cross-Functional Leadership: Partner closely with Product Management, Sales, and the broader Marketing team to ensure alignment and success
Evangelism: Act as a spokesperson for Okta in the Public Sector, including at industry events and with press and analysts

Our take

Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.

The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. It aims to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.

Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

19% employee growth in 12 months

Glassdoor (3.7)

Trustpilot (1.4)

Company

Funding (last 2 of 7 rounds)

Sep 2015

$75m

SERIES F

Jun 2014

$75m

SERIES E

Total funding: $229.3m

Company benefits

Work from home opportunities
Health + Wellness
Financial Benefits
Pay + Incentives
Time Off
Everyday Living
Resources

Company HQ

The East Cut, San Francisco, CA

Leadership

Todd McKinnon

(Co-Founder & CEO)

VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.

Frederic Kerrest

(Co-Founder & Vice Chairman)

Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.

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