Staff Content Designer, Lyft
Lyft Media
$165-200k
3 days a week in office
Ride sharing company
Be an early applicant
Ride sharing company
1001+ employees
Be an early applicant
$165-200k
3 days a week in office
1001+ employees
Company mission
To improve people’s lives with the world’s best transportation.
Role
Who you are
- 7+ years of Content Design related experience, and exceptional writing abilities
- Best-in-class understanding of UX principles, microcopy, and content design principles
- Outstanding stakeholder management and communication skills; equally comfortable sharing your perspective in a cross-functional stand-up as a boardroom
- Exceptional writing skills, extra marks for experience in advertising, growth, and/or marketing
- Skilled understanding of when and how to use data to inform product strategy
- Experience working in a fast-paced, dynamic environment, and an ability to pivot gracefully
- Ability to navigate and work inside Figma
What the job involves
- We’re looking for a Staff Content Designer to support the Media team
- You’ll help define new initiatives, create clear, concise, and customer-centric content that supports riders and drivers across the Lyft community
- Of course, you won’t be alone
- You'll work with designers, researchers, marketers, sales execs, and product managers day in and day out to develop experiences that reach and resonate with riders
- As a member of the Content Design team, you'll elevate your peers' solutions, help define best practices and systems to scale our team, and advocate for the discipline across Lyft and beyond
- Own and drive the development of assets and campaigns that support key Media initiatives
- Nimbly balance business pressures with user needs, while confidently advocating for our riders
- Set the standard for creating experiences that deliver measurable outcomes
- Model how to uphold and push the quality bar, coaching others across disciplines to rise to this level
- Drive collaboration and consensus across multiple teams and functions
- Evolve the Content Design discipline within Lyft, which often looks like coaching junior members of the team, building systems for stronger cross-functional alignment, and developing internal team processes around craft and quality
- Contribute to and shape Media product strategy and vision
Our take
Lyft has aimed for consistent growth, making sure to pitch itself as a more reliable and friendly ride-sharing option than its main competitor, Uber. Uber has a greater market share and operates globally, but Lyft hopes to compete by its focus on ride-sharing over Uber's more diversified business approach and as a more rider-friendly and greener alternative to Uber.
Operating only in the USA and Canada, Lyft is in a position of being less affected by global events than Uber but also more vulnerable to local conditions. As an example, while it doesn't face the regulatory hurdles around employment rights that Uber does, it is unable to balance out the cost of the unusually expensive US auto insurance across its operations.
In 2022, Lyft acquired PBSC Urban Solutions, a bike-share equipment and technology supplier, allowing Lyft to compete in new verticals and reaffirming its commitment to green transportation. It has also trialed and launched Lyft Assisted, where drivers help passengers from their door into the car to get to medical appointments. These developments chime well with Lyft's unique selling point as a friendlier and more environmentally aware ride-sharing app.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 14 rounds)
Jun 2018
$600m
LATE VC
Mar 2018
$200m
LATE VC
Total funding: $4.9bn
Company benefits
- Great medical, dental, and vision insurance options
- Mental health benefits
- In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
- 401(k) plan to help save for your future
- 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
- Pre-tax commuter benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
- Family building benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
Company HQ
China Basin, San Francisco, CA
Articles
Leadership
John Zimmer
(Co-Founder)Originally an Analyst at Lehman Brothers, Zimmer then founded Zimride which was a private ridesharing company that pivoted into Lyft.
Logan Green
(Co-Founder)Founded Zimride, a private ridesharing company which later pivoted into Lyft.
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