Product Marketing Manager, Confluent

• With a passion for customer success, you have a proven track record of working with customers and partners alike and understand how to bring their value-driven stories to life for maximum audience impact
• As a self-starter, you excel in cross-functional settings and handle multitasking with ease
• Bachelor’s degree in Marketing, Business, Communications or a related field
• 3+ years of experience in B2B marketing within enterprise software or high-tech industries, preferably in the data infrastructure market
• Strong verbal and written communication skills, with experience engaging executive-level stakeholders and technical audiences
• Hands-on experience of collaborating across cross-functional teams in digital and in-person event environments
• Exceptional organization skills, with the ability to multi-task and thrive in high-pressure situations
• Strong problem-solving skills, with the ability to pivot and adapt as the program needs to evolve
• A curiosity for improving processes and programs to enhance the attendee experience
• A proven track record of developing and executing programs with measurable business results and broad organizational impact

Desirable

• We are looking for a driven Product Marketing Manager to join Confluent’s Solutions Marketing team to support our strategic programs
• In this highly cross-functional role, you will collaborate closely with key stakeholders (including Customer Marketing, Field Marketing, Sales and Partners) to develop content that delivers a scalable and consistent VIP in-person experience across our Tier 1 strategic events
• You will connect the dots between our value proposition and our customers’ real-world experiences using Confluent’s Data Streaming Platform. Your work will drive high-impact program content that resonates with technical executives and industry decision-makers
• In this role, you’ll play a key part in driving success at Confluent by designing and refining content for Tier-1 events that generate high-value pipeline opportunities, helping us achieve our top-line goals
• Collaborate with internal and external stakeholders to understand customer needs and build must-attend program content for high-impact engagement at strategic executive and industry-specific events
• Partner with customer marketing to interview customers and storyboard impactful narratives for guest speakers
• Craft compelling customer talk tracks that effectively showcase Confluent’s value proposition to enterprise industry stakeholders
• Develop cohesive discussion guides/scripts for customer, partner and internal speaker preparation
• Collaborate with the broader Product Marketing and Campaigns team to ensure alignment with messaging frameworks
• Manage a content library for each session stream including slide decks, speaker preparation materials, and targeted assets
• Leverage data-driven insights (eg event surveys and KPI dashboards) to measure program performance and refine future initiatives