Creative Director, CookUnity
$170-190k
+ Stock Options Plan and bi-annual performance bonus
1 day a week in office
Ready-meal delivery marketplace
Be an early applicant
Ready-meal delivery marketplace
201-500 employees
Be an early applicant
$170-190k
+ Stock Options Plan and bi-annual performance bonus
1 day a week in office
201-500 employees
Company mission
CookUnity is on a mission to unlock the world’s best food creators and bring their meals to the masses.
Role
Who you are
- The ideal candidate is a visionary thinker, creatively ambitious, and highly attuned to the zeitgeist and emerging culture with the confidence to set and purse a bold brand future
- You are an enthusiastic foodie with passion for the culinary arts and chefs
- 10+ years experience leading diverse global creative teams, including at least 3 years in a Creative Director role
- Experience building and scaling an in-house creative function (e.g., tech, AI, or innovative consumer brand), including team structure, processes, and creative workflows
- A big-idea thinker who can articulate and sell bold creative concepts to executive teams and external stakeholders
- Design thought leader and award-winning portfolio
- Demonstrated strengths in creative thinking and ability to up-level insights into compelling concepts
- Entrepreneurial, resourceful, confident, and relentless in pursuit of creative excellence
- Direct experience in D2C, B2C, startups preferred; food experience is a plus
- A background in art direction or visual design/communications
What the job involves
- We are searching for a visionary, powerhouse creative leader to help craft the future of the CookUnity brand at scale
- This individual will lead the development and execution of the brand identity system, visual communication, and all other visual manifestations of the brand
- Specifically, this role will focus on driving the creative direction for visual assets, brand guidelines, packaging, and ensuring that our brand resonates with consumers in impactful and consistent ways
- You will lead a talented team and collaborate closely with cross-functional teams to produce creative solutions that capture the essence of CookUnity’s purpose and values while standing apart (and ahead) of the category
- Brand Identity: Oversee the development and evolution of CookUnity’s brand identity, ensuring consistency across all touch points, from packaging to digital assets and marketing materials
- Packaging Design: Lead the creative direction and design of product packaging, ensuring it reflects CookUnity’s brand values, drives differentiation, and delivers the elevated consumer experience we strive for. Ensure all packaging design aligns with the brand’s voice, sustainability initiatives, and innovative trends
- Creative Leadership: Manage and mentor a team of designers, providing guidance and creative direction to ensure the highest quality output. Act as a subject matter expert at a company level, inspiring a culture of creativity, innovation, and collaboration throughout the organization
- Cross-Functional Collaboration: Work closely with marketing, product, chef partners, and production teams to ensure creative concepts are aligned with CookUnity’s strategic goals and creative vision
- Brand Strategy & Execution: Partner with senior leadership to ideate, develop, and implement bold, ambitious strategies that break through and drive disruption in support of the mission and overall brand vision
- Innovation & Trends: Stay on top of industry trends, emerging design practices, and packaging innovations to keep CookUnity’s brand identity at the forefront of the market
- Quality Control: Ensure the highest standards of creative excellence in all deliverables, from conceptualization to final execution, while maintaining a cohesive and authentic brand voice
Our take
CookUnity is a meal subscription service which connects consumers with some of the country's best known chefs, including Esther Choi, Chris Ratel and Andy Mendez. Consumers can select from a menu of handcrafted meals that cater to a wide variety of palates and dietary preferences. Believing that healthy food fuels stronger communities, CookUnity contributes to an ongoing partnership and donation with the Food Bank For New York City.
The New York founded business hit the headlines for its upward trajectory in 2020, where it secured 15.5 million in funding and saw an expected boost not just in demand, but in the supply of top culinary talent at a time when restaurants were struggling.
While there’s a wide world of meal plan delivery services, CookUnity has a jump on much of the competition as it’s the first service that connects such eminent chefs directly with the customer. This has allowed it to expand across much of the US, and it now prepares over 10 million meals annually for its 50,000 subscribers.
With most of the urban US now covered by its service, CookUnity is moving into the next phase of its growth, expanding the range of sellers and food products on the platform, and has plans to offer family-sized portions, brekfast options and cooking classes using its existing physical and digital infrastructure. This will enable it to grow into an all-in-one meal subscription service over the coming years.
Freddie
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Apr 2023
$47m
LATE VC
Sep 2021
$47m
SERIES B
Total funding: $119.3m
Company benefits
- 📈 We grow, you grow: Stock Options Plan granted on Day 1
- 🏖 Unlimited PTO policy and paid holidays off
- 🐣 Family leave: 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid
- 🕯 Compassionate Leave: 3-5 days each time the need arises
- 🥙 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly
- 🧘🏽♀️ Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle
- 👩🏾🏫 Personalized Spanish coach
Company HQ
Bedford-Stuyvesant, NY
Leadership
Mateo Marietti
(CEO)Born on a farm in Argentina, Mateo is on a mission to make great real food available for all and a more fair and sustainable food system. He has built 10+ food brands that delivered more than 25M meals combined in the last 13 years, including SUSHIPOP and La Causa.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 24 more jobs at CookUnity