Vice President of Brand Strategy, Avalere Health
$185-200k
Global healthcare communications agency
Be an early applicant
Global healthcare communications agency
1001+ employees
Be an early applicant
$185-200k
1001+ employees
Company mission
To imagine new possibilities for a healthier world and create the connections that make better health happen.
Role
Who you are
- Bachelor’s degree in (Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics etc.)
- 10+ years’ experience in a healthcare/pharmaceutical advertising agency environment
- [Relevant] category experience
- Experience with professional DTC or patient marketing
What the job involves
- As VP, Brand Strategy, you are a strong leader who is adept at developing targeted, transformative insights that fuel brand strategies, tactical initiatives, and behavior-changing creative campaigns and applying those skills to inspire the trust of our clients
- As an engaging storyteller and critical thinker, you will work collaboratively within the strategy team as well as with the account, creative, and scientific teams to produce and deliver strategic recommendations that lead to significant brand results
- Act as a strategic partner to clients to solve their business challenges—offering proactive solutions, provoking out of the box thinking, and acting as a brand steward
- Ownership of the discovery and development of brand and product strategy including go-to-market strategy, business strategy, and creative strategy
- Lead client meetings and workshops to support strategic foundations, competitive strategy, brand innovation and experience
- Partner with engagement strategy to translate brand value proposition to a desired experience
- Partner with clients and creative teams to unearth target audience needs, unique value propositions, and supporting reasons to believe
- Lead qualitative and quantitative research & insights projects to support deeper understanding of target audience needs
- Ensure all activations and executions reflect and pull-through brand strategy principles—ability to diagnose and offer solutions if not aligned
- Support SVP, Strategy in development and expansion of capability set
Our take
Avalere Health, founded in 2001 and formerly known as Fishawack, has built a strong reputation as a leading provider of cross-border strategy consultation, communications, and marketing expertise for companies in the biopharmaceutical, medical technology, and wellness industries.
Though the company doesn’t make its exact customer list public knowledge, it does claim to serve all of the top 20 pharmaceutical companies in the world, as well as a number of breakout biotech and medtech enterprises. In the over two decades since its founding, it has acquired and merged 19 healthcare firms worldwide - including Avalere Health from which it takes its new name.
Given that it’s grown from one location in the UK to encompass teams across the US, Europe, and Asia, the company appears to operate from a position of serious strength in this trillion-dollar space. Recently, it seems Avalere has focussed on building out its leadership team as it embraces its new branding and manifesto.
Steph
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Company benefits
- The tools, skills, and support you need to think differently and to solve healthcare’s most complex challenges
- Career Experience team, whose mission is to provide every employee with a purpose-driven career
- Personalized learning and training
- Hubs across North America, Europe, and Asia, geared toward collaborating, training, socializing, and coming together as a global organization
- Flexible working practices
- Company pension/retirement plan
- Private medical insurance
- Employee wellbeing initiatives
- Compelling time-off policy
Company HQ
Knutsford, UK
Leadership
Jon Koch
(CEO)Was hired as CEO in 2021 after spending three years as SVP and CEO of the Global Dental Group at Henry Schein. Prior to this they spent more than 11 years in General Management, VP, and Group President roles at pharmaceuticals company Covance (now Labcorp Drug Development).
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