Social Media Talent Coordinator, Vox Media
$68k
Independent media company
Be an early applicant
Independent media company
1001+ employees
Be an early applicant
$68k
1001+ employees
Company mission
To shape the future of the media industry.
Role
Who you are
- This individual is ideally a digital native, flexible to changing strategies, creative, and passionate about fostering a community online
- Digital native with strong planning and organizational skills
- Comfortable working collaboratively
- Strong journalistic judgment
- 2+ years of experience
What the job involves
- The role of Social Talent Coordinator will work closely with the EIC, as well as audience, design, and editorial teams to execute the social media strategy for individual editors as well as PS brand accounts, including but not limited to Instagram, TikTok, Threads, Bluesky, and other priority platforms
- This individual will be responsible for creating engaging content, and facilitating a strong online presence and community
- The position reports to the Editor-in-Chief with a direct line to the Director of Audience Development and works collaboratively with various team members
- Work closely with the EIC and Audience Development Director to establish social strategy for front-facing talent on the editorial team
- Map out content plan, franchises, and personal POV for editors; facilitate and build promotional plans including detailed short and long-term planning for consistent social, newsletter, and relationship-building with the audience
- Capture social moments connected to PS content, bringing to life PS content coverage & sensibility through the editor POV in their own voices
- Execute social media strategy and content execution for internal talent accounts as well as PS brand accounts as needed
- Create content for larger brand moments, editorial sponsorships, and experiential events, including behind the scenes and front-facing
- Working closely with editors to schedule social posts across all major platforms
- Create content for Threads and Pinterest, ensuring PS voice across all posts
- Facilitating and moderating community conversations on all social platforms
Our take
Whilst magazines and newspapers are not as popular as they once were, digital journalism is alive and well. However, many people feel that digital content is becoming less natural and informative, and instead has become focused on sensationalism and ‘click-bait’ as a means of advertising.
Vox Media publishes media across various digital platforms, focussing on providing insightful and informative journalism through storytelling, commentary, and cultural conversation. Whilst the company's editorial networks are meant for entertainment purposes, they do this through a means that increases awareness and interest of affiliate brands. Generally, their digital content aims to lead readers to subscribe to a podcast, click a link, or purchase a product.
Marketing through digital publishing is nothing new, but Vox Media has approached this with an interesting perspective by focussing on producing content that inspires a reader to follow up on a brand, as opposed to being suggested to do so. This helps the content remain natural and legitimate, as opposed to feeling spammy and pushy. With numerous acquisitions at its back, and a recent and substantial investment in the company, Vox Media will continue scaling its existing brands and operations, as well as securing the resources to continue its ascent into the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-13% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Aug 2015
$200m
SERIES F
Dec 2014
$46.5m
SERIES E
Total funding: $307.7m
Company benefits
- Work from home opportunities
- Comprehensive and inclusive physical and mental healthcare
- 401k program for eligible employees
- Learning and development opportunities
- Employee-assistance programs
- Flexible arrangements depending on job responsibilities
- Generous paid time off
- Expansive parental leave
Company HQ
Dupont Circle, Washington, DC
Leadership
Jim Bankoff
(Chairman & CEO)Jim served as President of Netscape for 2 years before joining Aol as President in 2000. They left after over 6 years to serve as Senior Advisor of Providence Equity Partners and co-found Vox Media in August 2008.
Trei Brundrett
(Senior Advisor)Trei studied at the University of North Carolina before working in Directorship at OzSearch, Mediatruck, Oak Sanderson, and Forward Together. They co-founded Vox Media in 2008, serving since 2017 as COO.
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