Sales Manager, Sedna
£200-240k
OTE
£100-130k
BASE
+ Equtiy
Senior and Expert level
London
3 days a week in office (Victoria, London)
Data-driven communication platform
Open for applications
Data-driven communication platform
101-200 employees
B2BInternal toolsProductivityCommunicationSaaS
Open for applications
£200-240k
OTE
£100-130k
BASE
+ Equtiy
Senior and Expert level
London
3 days a week in office (Victoria, London)
101-200 employees
B2BInternal toolsProductivityCommunicationSaaS
Company mission
To transform global trade by streamlining communication, enhancing decision-making, and driving profitability for businesses operating in complex, high-volume environments.
Role
Who you are
- Self motivated - you are motivated to achieve in this role because of your enthusiasm - you relish pressure from others but don’t need it to succeed
- Concise communicator - you can articulate a message in a calm, clear, focused way. You hold your audience’s attention, and they retain what you tell them. Equally, you actively listen and interpret what your audience tells you
- Emotionally intelligent - you understand, use and control your emotions in positive ways, to relieve stress, empathise with others, overcome challenges, and diffuse conflict
- Technical aptitude - you keep abreast with modern technologies and have the ability to learn and master them quickly
- Coachability - you have the ability to adapt and improve as required
What the job involves
- As a Sales Manager at Sedna, you will lead from the front in guiding maritime organisations, such as owner operators, charterers, and port agents through digital transformation by streamlining communication, reducing operational friction, and enabling data-driven decision-making with our innovative email platform
- Coach sales reps in order to help them outperform, both seasoned reps and newly promoted Emerging AEs (previously BDRs) into effective closers
- You will be responsible for coaching and scaling a high-performing global sales team that manages both new business and expansion opportunities
- Contributing to the Product, Marketing, Success, and other teams to help SEDNA be a better company and platform, and in turn, make a bigger impact on our customers
- This includes owning sales strategy execution, supporting individual contributors to exceed targets, and driving consistent, repeatable success across a team with defined book of prospects and accounts
- Stay in tune with the experiences customers have with Sedna, so that you can apply these learnings to your team strategies
- Use and learn about the product to enable you to support your teams, strengthen conversations with prospects, and ensure that use cases and sales strategies are on point
- Attend and lead industry events to position Senda as being an innovative leader with regards to sales techniques
- Design interview tasks and processes that will enable you to assess, identify and hire high-calibre sales reps
- Run performance reviews and other team engagement and development strategies, ensuring that the skills and careers of individuals grows over time
- Work with your sales enablement lead to define and execute on sales training strategies
- Allocate and organise accounts and territories to sales reps, ensuring each rep has the opportunity to challenge themselves and succeed
- Manage sales activity, ensuring revenue and other sales targets are met, and identifying and actioning any opportunities, issues and risks along the way
- Identify deals that need additional support, and work with the sales rep to craft actionable strategies to manage and successfully close the deal
- Monitor and measure sales performance, working with your team and other teams to implement strategies to improve sales metrics
- Listen in, partner, and monitor sales meetings/calls with the purpose of providing detailed feedback that will improve the performance of each sales rep
- Act as the champion for sales activity ensuring that your team is engaged and retained as a result of your leadership and vision, and that other internal teams are aligned to your team’s objectives and efforts
- Implement and constantly iterate sales processes, ensuring they are aligned to the company’s global approach and vision, but still tailored to local needs
- Customise global sales tools, content and collateral to ensure relevance
- Work closely with internal teams and senior leadership across the globe, to share learnings and maintain alignment
- Oversee the development and maintenance of an sales playbook and library of training materials, ensuring that both new starters and existing team members have access to everything they need in order to perform highly
- Contribute to the Product, Marketing, Success, and other teams to help Sedna be a better company and platform, and in turn, make a bigger impact on our customers
- Understand and apply best practice AI strategy in order to increase win rate
- Define the metrics that will measure sales success
- Design and implement a reporting framework for your team to follow
- Report on progress by segment, territory and individual - identifying trends or bottlenecks and implementing mechanisms to improve results
- Use your reports to accurately forecast activity and pipeline
- Contributing and maintaining data for effective forecasting
Application process
- Sales Questionnaire
- Recruiter Screen
- Hiring Manager and Leadership Interview
- Culture Interview
- Offer
Salary benchmarks
Our take
Sedna is a data-driven communication platform built to drive profitability in Maritime, by lightening the manual work of managing email and presenting data so teams can make better decisions.
Sedna provides its customers, who are some of the largest maritime and supply chain businesses in the world, with a competitive edge by seamlessly connecting their work ecosystem with their email, leveraging data and messages to empower teams with vital context and faster ways to manage their inboxes.
Founded in 2017 by maritime and technology expert Bill Dobie, Sedna is backed by world-leading global VC and PE firm, Insight Partners, alongside Stride.VC, Chalfen Ventures and the SAP.iO fund – with $86m publicly disclosed investment to date.
Steph
Company Specialist at Welcome to the Jungle
Insights
Top investors
Company
Funding (last 2 of 4 rounds)
Jul 2023
$42m
LATE VC
Jul 2021
$34m
SERIES B
Total funding: $89.5m
Company benefits
- Flexible working hours: From early birds to night owls, we know that everyone works differently, so we encourage flexibility and support a mix of working in the office and working from home
- Private healthcare: We provide private health care, including dental, optical, mental health and other health support through AXA
- Enhanced parental leave: Sedna grants 16 weeks of fully paid leave to the primary parent and six weeks of fully paid leave to the non-primary parent, whether via birth, adoption, or foster care
- Learning and development opportunities: Through our online microlearning platform 5mins, conference and event opportunities, and live learning sessions, we are always helping you build your skills and network
- Wellbeing benefits: Sedna’s UK employees (permanent) have access to a wide selection of gyms and studios via Gympass, as well as wellness coaches, 1:1 training, nutritionists, premium memberships to Headspace and Strava, nutrition apps, financial wellbeing apps and more
- Regular socials: We are a friendly and collaborative office, hosting regular socials and catch-ups in our office or at external venues to stay connected and celebrate wins
Company values
- Stay ahead, stay agile: - We don’t just adapt, we anticipate change and act with confidence. - Curiosity, data, and customer insights help us stay ahead of the curve. - We embrace challenges as opportunities and remain resilient under pressure. - By staying open to new ideas and ways of working, we lead the future.
- Execute with focus: - We turn strategy into action, delivering results that matter. - Every initiative counts, discipline and ownership drive business impact. - We make smart decisions with speed, balancing pace and precision. - Clear priorities keep us focused on what moves the needle.
- Work together, win together: - Collaboration is our superpower—we succeed as one team, internally and with customers. - We co-create solutions, seek feedback, and build the future of the OS together. - Strong relationships are built on trust, respect, and shared goals. - By aligning across teams and with customers, we unlock greater impact.
Company HQ
Westminster, London, UK
Leadership
Bill Dobie
(Founder & CEO)After a Political Science and Government degree at the University of British Columbia, Bill started their career as an Agent and Shipbroker before co-founding Navarik, a software service provider. In May 2017 they founded Sedna, where they have served as CEO since.
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