Manager of Growth & User Acquisition, Wealthsimple
Professional investing services made simple
Job no longer available
Professional investing services made simple
1001+ employees
Job no longer available
1001+ employees
Company mission
To help everyone achieve financial freedom.
Role
Who you are
- Performance marketing and data literate
- A critical thinker, able to work independently and prioritize
- Unafraid to ask for help or clarification
- A confident communicator who is keen on using data to support your perspectives
- Able to identify problems but also forward thinking on solutions
- A culture fit; you are a kind human, smart, and autonomous
- Eager to make an impact and have an owner/maker mentality with an appreciation for keeping it simple
- At least 3-5 years of professional experience in performance / growth marketing, with preference for hands-on experience in offline channels
- Hands on digital marketing knowledge is also a plus
- A proven track record in scaling brands and pushing on boundaries
- Experience in app acquisition is a plus
- Experience in financial services is a plus
What the job involves
- Build, monitor, optimize, and analyze campaigns across a variety of channels including online and offline efforts. You will have a chance to work on programs ranging from paid social, to paid search, to direct mail
- Identify receptive audiences for different Wealthsimple products and find novel ways to reach and convert them
- Be a champion of innovative and interesting creative
- Work within the team to manage growth marketing operations and day-to-day execution including planning, campaign setup, briefing, reporting, and shareouts
- Identify and implement data-driven optimizations on an ongoing basis
- Collaborate with teams spanning creative, data science, product marketing, and business development
- Build your knowledge of financial service products and how to meet UA, CAC, and ROI goals
- Have ample opportunity to bring forward ideas and contribute to program innovation, improvement, and troubleshooting
- Stay abreast of emerging technologies and trends across marketing, and financial services
- Develop productive working relationships with internal and external marketing partners
- Gain exposure to a wide spectrum of marketing as we scale our footprint to reach Canadian consumers online, offline, in-person, and everywhere in between
Application process
- Please apply by April 18th 2025
Our take
Wealthsimple is one of a crop of robo-advisors trying to democratize investment management. These companies are disrupting the industry by automating many of the processes involved in investment removing the need for human advisors.
But while other so-called robo-advisors are focused on courting the high end of the market, Wealthsimple is trying to provide the same types of tools and advice to all users, regardless of the amount they have to invest.
Wealthsimple does have higher fees than some other robo-advisors such as Betterment and Charles Schwab. However, the company believes that it provides a more user-friendly platform, tailored to millennials who will be attracted to Wealthsimple due to its ease of use and social impact offerings.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
May 2021
$548.4m
LATE VC
Oct 2020
$87m
LATE VC
Total funding: $849.7m
Company benefits
- Retirement savings matching plan through Wealthsimple Work
- Company equity for full-time employees
- Access to Premium Client perks, including personal finance learning & advice and a boosted interest rate on deposits
- Paid parental leave (6 months topped up to 100% of salary)
- 20 vacation days per year
- 90 Days Away program
- Top-tier health benefits
- Life & disability insurance
- Generous sick and mental health days
- Employee resource plan including services like RMT, psychology, and physiotherapy
- Up to $5,000 per year for mental health supports
- Gender Affirmation benefits
- Up to $1,500 per year for professional development
- Up to $1,500 per year for wellness and home office expenses
- Employee resource groups
- Social impact hours
Company HQ
Fashion District, Toronto, ON
Leadership
Michael Katchen
(CEO)Previously worked as a Business Analyst at McKinsey and then at Ancestry.com as Country Director for Canada.
Salary benchmarks
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