Customer Advocacy Marketing Manager, Absolute Security
Enterprise cyber resilience
Be an early applicant
Enterprise cyber resilience
1001+ employees
Be an early applicant
1001+ employees
Company mission
To help organizations strengthen cyber resiliency.
Role
Who you are
- We are seeking a dynamic and experienced Customer Advocacy Marketing Manager to join our team
- Proven experience in customer advocacy, customer marketing, or a related role within a B2B technology environment; ideally cybersecurity or related environments
- A demonstrated track record of successfully building and managing customer programs, such as referral or reference programs
- Exceptional communication and interpersonal skills, with the ability to build strong, lasting relationships with customers and internal stakeholders
- Strong project management skills with the ability to manage multiple initiatives simultaneously
- A deep understanding of customer needs and a passion for creating an outstanding customer experience
- Experience collaborating with sales and marketing teams to achieve shared objectives
- Self-starter with a creative mindset and the ability to execute with precision
- Protect the security and privacy of Absolute and its customers
What the job involves
- In this role, you will be responsible for developing and managing our customer advocacy initiatives, including our customer referral and reference programs. You will harness the power of our satisfied customers to build brand loyalty, drive new business, and amplify the Absolute Security story. This position is central to demonstrating the value and reliability of our solutions through the voice of our customers
- Your primary objective is to build and scale a world-class advocacy program that turns our customers into powerful advocates. You will create and execute strategies that foster deep, long-term relationships and empower our customers to share their success stories
- Review Site Strategy: Define, implement and drive the success of initiatives across Gartner Peer Insights, G2 and other review platforms
- Develop and Manage Advocacy Programs: Design, launch, and manage a comprehensive customer advocacy program, including the creation of a formal customer referral program aimed at driving new business leads
- Customer Engagement Strategy: Create and implement strategies to identify, recruit, and nurture customer advocates. You will be responsible for building a vibrant community of engaged customers
- Content Creation: Manage the creation of customer-centric content, including testimonials, case studies, video interviews, and reviews. You will work directly with customers to capture their success stories and translate them into compelling marketing assets
- Reference Program Management: Oversee the customer reference program to support sales and marketing activities. This includes working with the GTM and Product teams to drive monthly references, customer case studies and customer quotes
- Cross-Functional Collaboration: Partner closely with Sales, Marketing, and Customer Success teams to align advocacy efforts with broader business goals. You will ensure customer stories and advocates are leveraged effectively across all channels
- Performance Tracking: Measure, analyze, and report on the performance of advocacy programs. You will use data to demonstrate the impact on lead generation, sales acceleration, and brand awareness
Our take
Absolute’s software is embedded within 600 million devices worldwide, its cyber resilience platform delivers endpoint-to-network access security coverage and automated compliance solutions. Working with enterprise companies, governments, educational institutions and agencies, it maintains cyber resilience for its clients through factory-embedded endpoints that enable permanent digital connection.
Absolute’s deep-level embedding differs from other cybersecurity solutions that instead act as a layer rather than root tech. Absolute’s permanently connected cyber resilience solutions allow for dynamic self-healing capabilities and it claims to be the only company offering near real-time remediation for security breaches.
This constant protection is clearly a large draw for large and complex organizations. With data breaches on the rise, near-instant self-correction is an important protective measure. Absolute’s 2023 buyout by Crosspoint Capital Partners will help to consolidate the company as a leader in cyber resilience.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Exceptional benefits, and matching programs for retirement plans
- Training and career development to help you grow, personally and professionally
- Bright, modern offices with ergonomic workspaces, and areas for team collaboration and individual focus
- In-office art gallery, seasonally refreshed with a vibrant selection from British Columbia artists
- Free refreshments, from pastries to popcorn to pizza, and a huge selection of hot and cold beverages
- Onsite fitness classes to burn off calories from the free snacks and keep you mentally sharp
- Monthly social events and an annual retreat to bring the team together and celebrate our wins
- Work/life balance with flexible time off and Absolute-sponsored events for the whole family
Company HQ
Westlake, Seattle, WA
Leadership
Christy Wyatt
(CEO)Also a Member of the Board of Directors at Ericsson and Silicon Labs. Was on the Board for Quotient Technology Inc. and Dtex Systems.
Share this job
View 11 more jobs at Absolute Security