Director of Client Insights & Analytics, DeepIntent
$150-175k
+ Annualized Bonus Plan
Healthcare advertising platform
Be an early applicant
Healthcare advertising platform
201-500 employees
Be an early applicant
$150-175k
+ Annualized Bonus Plan
201-500 employees
Company mission
To measurably improve the lives of patients through innovation at the heart of advertising technology and healthcare.
Role
Who you are
- 8+ years of working experience in working in the digital marketing / media advertising field
- Bachelor’s degree from an accredited university, preferably with a concentration in Data Analytics, Data Science, Statistics, Computer Science, or a related field
- 4+ years managing high performing analytics teams
- Required experience working in health / pharma media and measurement
- Strong verbal and written communication skills; confident in presenting with the ability to convey complex concepts in a way that is easy for clients, internal teams, and non-technical partners to understand
- Experience with tools, such as SQL, Python or R, and visualization tools such as Looker, Tableau or Google Data Studio to combine various data sets for ad hoc and diagnostic analyses
- Experience analyzing and drawing recommendations from large datasets using various analytics software
- Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced environment
- Experience using analytics and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing applicable recommendations for clients
What the job involves
- We are currently seeking a Director of Client Insights & Analytics to join and help grow our Analytics team based in NYC
- You will be responsible for working across the organization on media measurement, reporting, analysis, and delivery to clients
- You will work with leaders across internal, client, and technology teams to support and implement high-quality, data driven decisions that provide an unmatched product for patient first outcomes
- Client Engagement: Independently manage client conversations, particularly around DeepIntent measurement and media differentiation, customizing data presentation to client needs
- Client Measurement & Insight Storytelling: Lead the execution of client measurement initiatives using a standardized framework to assess optimization, performance insights, and campaign effectiveness. Advocate for data-driven decision-making
- Data Presentation & Relationship Management: Serve as the main point of contact for analytics discussions with advertisers and agencies, presenting data, campaign performance, insights, optimizations, and value effectively
- Optimization & Performance: Provide recommendations for campaign measurement and optimization to meet or exceed client and internal KPIs and benchmarks
- Strategic Initiatives: Identify and propose strategies to enhance client objectives, effectively communicating our value proposition and striving to exceed client expectations
- Team Leadership & Development: Manage and develop a diverse team of direct reports, optimizing workflow, and enhancing process efficiencies
- Act as a key point of escalation for resolving issues and fostering a positive resolution environment
- Train the team on best practices in presentation, visualization, and storytelling
Our take
Pharma companies have been slower to adopt programmatic advertising due to unique targeting and regulatory challenges. this has hindered their ability to effectively communicate their wellness services and engage the right audiences. DeepIntent was founded to address this gap with technology that enables better communication and more targeted advertising.
The platform is developing a marketplace that integrates offline health data with online identity, creating a privacy-safe environment for media buyers and sellers. This allows pharma companies to connect with target audiences while meeting regulatory standards and making their advertising more efficient.
DeepIntent has a number of awards to its name, including recognition for its HealthFirst Vaccine Audiences solution, which was named one of 2024's most innovative products by PM360. With this and continuing growth, the company is well-positioned to lead in health advertising for years to come.
Steph
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Company benefits
- 401(K) Matching: Our 401(k) program includes a 4% company match
- Referral Bonuses: Since great people know great people, we offer referral bonuses up to $5,000
- Generous Benefits: Our top-notch healthcare benefits include free dental and vision
- Pet Insurance: With Fetch, our top-notch health insurance also extends to your pets
- Parental Leave: We offer up to 16 weeks of paid leave to new parents
- Wellness Benefits: We care about your whole health and offer free fitness, family planning, and meditation resources
- Flexible PTO: We offer a flexible PTO program
- Tech Stipend: DeepIntent provides a monthly stipend for Wi-Fi and cellular service
- WFH Allowance: We want to help you set up your home workstation for success
- Team Events: We have a fun team and offer plenty of opportunities to connect
Company HQ
Theater District, New York, NY
Leadership
Chris Paquette
(Founder & CEO)Previously worked as a Data Scientist at the Memorial Sloan Kettering Cancer Center.
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