Product Marketing Manager, Lending Club
Personal Loans
$136-155k
+ Bonus + Equity
More information about location
3 days a week in office
Online personal loans
Job no longer available
Online personal loans
1001+ employees
Job no longer available
$136-155k
+ Bonus + Equity
More information about location
3 days a week in office
1001+ employees
Company mission
To transform the banking system to make credit more affordable and investing more rewarding.
Role
Who you are
- 3+ years of experience as a B2C Product Marketer ideally in consumer banking or fintech
- Bachelor’s degree in a related field of study; or equivalent work experience
- Experience supporting GTM strategy, customer segmentation, and funnel optimization in a performance-driven environment
- Strong analytical mindset: critical thinker who recommends improvements and challenges the status quo
- Experience using tools such as Tableau, Heap or Amplitude to derive insights and inform decisions; experience with an iterative, test-and-learn approach
- Detail-oriented, organized, and motivated to deliver high-quality, measurable results
- Passion for improving people’s lives and helping them build a better financial future
- An energetic and helpful attitude—you love to jump in and add value wherever you can
- Strong communicator with excellent verbal, written, and visual communication skills across cross-functional teams; able to build strong relationships and lead through influence
What the job involves
- LendingClub is looking for a Product Marketing Manager with a customer-first mindset to support the growth and engagement of our Personal Loans business.
- In this role, you will execute go-to-market (GTM) strategies, lead customer segmentation and funnel optimization efforts, and drive initiatives focused on product adoption, engagement, and retention
- Reporting to the Director of Product Marketing – Personal Loans, you will partner cross-functionally with Product, Analytics, Credit, Marketing Channels, Compliance, Legal and Creative teams.
- The ideal candidate has a successful track record in marketing products—ideally in the fintech space
- Lead the multi-channel GTM strategies for Personal Loan initiatives, including feature launches, lifecycle campaigns, and cross-sell efforts by partnering with channel marketing, marketing operations and creative strategy teams
- Support the development of customer-facing messaging, positioning, and value propositions tailored to high-impact segments
- Develop Marketing BRDs (Business Requirements Documents) to align stakeholders on creative needs, data tracking, and performance measurement
- Conduct market research and leverage customer data to ensure our products resonate with member needs and stand out from competitors
- Translate insights from research and existing analysis to initiatives that can increase product adoption, ongoing engagement, and reduce churn
Our take
Lending Club is a digital bank offering personal loans, auto loan refinancing, and debt consolidation to help individuals manage their finances. It provides flexible loan terms and competitive rates for a variety of needs, as well as high-yield saving and cash-back checking accounts, designed to help customers grow their money.
Focusing on digital solutions, Lending Club removes traditional brick-and-mortar branches, passing the savings on to customers through low fees and better rates. It connects borrowers with investors in a marketplace model and offers fast loan approvals and competitive interest rates.
To bolster its offering, the company acquired Tally Technologies' intellectual property (IP) to enhance its credit management services. It continues to develop and enhance its products and improve customer engagement in a bid to become a "top of mind" company with more active users.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-8% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Apr 2014
$65m
GROWTH EQUITY VC
Nov 2013
$57m
GROWTH EQUITY VC
Total funding: $332m
Company benefits
- Untracked vacation for salaried employees, which means take it when you need it, and generous paid time off for hourly team members
- A hybrid work model that balances in-office and work from home
- Leading health and safety protocols related to COVID, including complimentary at-home testing kits from Cue Health for those coming to the office
- Up to 16 weeks paid leave for new parents, plus a fully paid, phased return-to-work policy for qualified leaves
- Mothers Rooms and hospital-grade pumps in every LC office
- Generous and varied mental health benefits
- Wellness program with cash incentives — earn up to $75 per month for being active
- Paid volunteer time and donation matching
- Onsite gym, locker room, bike room, and fitness classes (depending on location)
- Café with our own in-house barista
- Stocked pantries with healthy snacks and drinks
- Technology-forward and collaborative office spaces
Company HQ
South Beach, San Francisco, CA
Leadership
Scott Sanborn
(CEO)Previously held leadership positions as the Chief Revenue Officer for publicly traded eHealth Insurance, President of RedEnvelope, Inc., and SVP at the Home Shopping Network. Joined LendingClub in 2010 and has worked as Chief Marketing Officer, Chief Operations Officer, and President before becoming the CEO in 2016.
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