Product Marketing Manager, Lending Club

• 3+ years of experience as a B2C Product Marketer ideally in consumer banking or fintech
• Bachelor’s degree in a related field of study; or equivalent work experience
• Experience supporting GTM strategy, customer segmentation, and funnel optimization in a performance-driven environment
• Strong analytical mindset: critical thinker who recommends improvements and challenges the status quo
• Experience using tools such as Tableau, Heap or Amplitude to derive insights and inform decisions; experience with an iterative, test-and-learn approach
• Detail-oriented, organized, and motivated to deliver high-quality, measurable results
• Passion for improving people’s lives and helping them build a better financial future
• An energetic and helpful attitude—you love to jump in and add value wherever you can
• Strong communicator with excellent verbal, written, and visual communication skills across cross-functional teams; able to build strong relationships and lead through influence

• LendingClub is looking for a Product Marketing Manager with a customer-first mindset to support the growth and engagement of our Personal Loans business.
• In this role, you will execute go-to-market (GTM) strategies, lead customer segmentation and funnel optimization efforts, and drive initiatives focused on product adoption, engagement, and retention
• Reporting to the Director of Product Marketing – Personal Loans, you will partner cross-functionally with Product, Analytics, Credit, Marketing Channels, Compliance, Legal and Creative teams.
• The ideal candidate has a successful track record in marketing products—ideally in the fintech space
• Lead the multi-channel GTM strategies for Personal Loan initiatives, including feature launches, lifecycle campaigns, and cross-sell efforts by partnering with channel marketing, marketing operations and creative strategy teams
• Support the development of customer-facing messaging, positioning, and value propositions tailored to high-impact segments
• Develop Marketing BRDs (Business Requirements Documents) to align stakeholders on creative needs, data tracking, and performance measurement
• Conduct market research and leverage customer data to ensure our products resonate with member needs and stand out from competitors
• Translate insights from research and existing analysis to initiatives that can increase product adoption, ongoing engagement, and reduce churn

• Untracked vacation for salaried employees, which means take it when you need it, and generous paid time off for hourly team members
• A hybrid work model that balances in-office and work from home
• Leading health and safety protocols related to COVID, including complimentary at-home testing kits from Cue Health for those coming to the office
• Up to 16 weeks paid leave for new parents, plus a fully paid, phased return-to-work policy for qualified leaves
• Mothers Rooms and hospital-grade pumps in every LC office
• Generous and varied mental health benefits
• Wellness program with cash incentives — earn up to $75 per month for being active
• Paid volunteer time and donation matching
• Onsite gym, locker room, bike room, and fitness classes (depending on location)
• Café with our own in-house barista
• Stocked pantries with healthy snacks and drinks
• Technology-forward and collaborative office spaces

Total funding: $332m

Lending Club is a digital bank offering personal loans, auto loan refinancing, and debt consolidation to help individuals manage their finances. It provides flexible loan terms and competitive rates for a variety of needs, as well as high-yield saving and cash-back checking accounts, designed to help customers grow their money.