SEO Manager, CookUnity

• Proven experience in SEO/content roles, ideally B2B or growth-focused
• Strong SEO writing skills that drive conversions
• Skilled in technical, on-page/off-page SEO, and keyword planning
• Proficient with Ahrefs, GA, GSC, and A/B testing tools
• Experience managing or building landing pages (directly or via CMS)
• Strong content strategy and persona-based messaging

• CookUnity’s Business Team is seeking a strategic and execution-focused SEO & Content Marketing Associate to drive organic growth
• This role blends SEO expertise with content strategy and creation
• You’ll manage technical, on-page, and off-page SEO, while writing compelling content for landing pages, blogs, and campaigns—aligned to our sales messaging and buyer personas
• You’ll collaborate across marketing, content, and sales to ensure all content—blogs, landing pages, promotional assets—supports SEO and conversion goals
• You’ll also lead A/B tests, develop and optimize pages, and refine efforts based on performance data
• Conduct audits to uncover and resolve site or crawl issues
• Optimize site architecture, crawlability, and indexation
• Refine meta titles/descriptions (meals, services, case studies)
• Leverage Ahrefs, GSC, and GA for SEO analysis
• Write SEO-optimized content for landing pages, blogs, and key web assets
• Repurpose content for email, sales collateral, and campaigns by ICP
• Align content with sales messaging to drive conversions
• Create SEO briefs with keywords, structure, and optimization guidance
• Write persuasive LP content tailored to decision-makers
• Optimize existing content and metadata to match search intent
• Build effective internal linking strategies
• Manage scalable link-building and backlink profile quality
• Identify ranking opportunities via keyword research
• Maintain strategies for segments and business goals
• Track competitors and uncover content gaps
• Monitor keyword performance via dashboards
• Lead landing page development, layout, and content
• Run A/B tests on headlines, CTAs, and structures
• Use performance data to refine UX and SEO effectiveness
• Monitor SEO via GA, Ahrefs, GSC, and other tools
• Deliver insights, dashboards, and actionable recommendations
• Report on traffic, leads, and conversion impact

• If you’re interested in this role, please submit your application and if we think you might be a fit, we'll get in touch with you
• Thank you for your time!

• 📈 We grow, you grow: Stock Options Plan granted on Day 1
• 🏖 Unlimited PTO policy and paid holidays off
• 🐣 Family leave: 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid
• 🕯 Compassionate Leave: 3-5 days each time the need arises
• 🥙 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly
• 🧘🏽‍♀️ Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle
• 👩🏾‍🏫 Personalized Spanish coach

Total funding: $119.3m

CookUnity is a meal subscription service which connects consumers with some of the country's best known chefs, including Esther Choi, Chris Ratel and Andy Mendez. Consumers can select from a menu of handcrafted meals that cater to a wide variety of palates and dietary preferences. Believing that healthy food fuels stronger communities, CookUnity contributes to an ongoing partnership and donation with the Food Bank For New York City.