Partner Marketing Manager, Recharge
More information about location
Subscriptions & recurring payments for eCommerce
Job no longer available
Subscriptions & recurring payments for eCommerce
501-1000 employees
Job no longer available
More information about location
501-1000 employees
Company mission
To create a world where payments are frictionless, and help merchants grow faster.
Role
Who you are
- 5+ years of experience working in commerce marketing or the partnerships space
- Experience in B2B marketing and associated channels, including marketing automation, campaign management, product and/or content marketing
- Experience working in the SaaS or ecommerce/ Payments industry
- Strong business writing skills that you can demonstrate through examples of long (whitepaper) and short (email, blog, ad, social) content
- Excellent communication and analytical skills and the ability to work both independently and collaboratively
- A self-starter mindset that enables you to work well independently with minimal direction
- Experience testing, iterating, and evolving your approach to achieve better partner engagement, better merchant engagement, and greater ROI on each initiative
- Ability to get partners and Recharge colleagues excited to participate in joint initiatives
- Experience collaborating and executing on events from conferences to dinners
- Ability to work effectively in a remote and fast-paced, results-oriented environment
What the job involves
- The Partner Marketing Manager will design and execute demand generation programs and marketing campaigns with and for the Recharge partner ecosystem
- They will work broadly across all partner types and Recharge solutions to execute campaigns at scale that drive goals that are aligned to the overall business messaging strategy
- The ideal candidate will be an expert on B2B marketing and can work to design campaigns to, for and with partners that drive strong and measurable results
- A successful candidate for this role is energetic and works well with internal and external cross-functional stakeholders
- They understand the key elements to B2B demand generation including messaging, content development, channel activation and measurement
- Live by and champion our values: #accountability, #collaboration, #iteration, #details
- Manage and maintain relationships with the marketing point person at strategic ecommerce platforms, design and development agencies, digital marketing agencies, and technology partners
- Work closely cross-departmentally with internal teams to identify, create, and execute marketing engagement opportunities with partners to raise awareness and generate demand for Recharge services
- This includes ensuring good placement with the partner (website, admin panels, pitch decks); placement in the partner’s communication channels such as blogs, webinars, and newsletters; event collaboration and collaboration on content creation such as ebooks, case studies, “technology stack” solutions, etc
- Develop and execute collaborative partner marketing campaigns to help drive lead generation and awareness among top ecommerce brands
- Ensure programs are measurable and measured. Work with data and operations teams to communicate requirements and build these into execution plans
- Proactively provide updates to key cross-functional partners
- Provide subject matter expertise on B2B demand generation for internal and partner stakeholders
- Create and execute content for collateral and email campaigns
- Work with Partner Managers to enable partners on the Recharge platform and implement go-to-market strategies
- You will do this through helping define how to sell Recharge, competitive differentiators, and value-add positioning of Recharge with Partner solutions
Our take
E-commerce platform Recharge has been in operation since 2014, helping brands set up and manage a subscription business, removing the operational inefficiencies that brands would face when attempting to manage this themselves. Its cloud-based subscription management platform aims to offer merchants flexibility by leading with an API focus.
Recharge’s basic premise has proven a smart one, with the e-commerce subscription market growing substantially since the company was founded. It, of course, rose particularly steeply over the pandemic, with the closure of brick-and-mortar stores, but in general still follows a market trend towards direct-to-consumer relationships, promising a growing market for Recharge going forward.
Success for the company has been clear, with its merchant roster boasting several thousand users, including Harry’s, Oatly, and BrewDog. The sector has attracted substantial funding, with Recharge completing a remarkable funding round in 2021. This came atop its already stable, cash-flow-positive business and supported its further progress as the subscription industry developed. The company is focused on maintaining its strong position, with new updates and improvements to its offering, including Retain, a suite of tools designed to support retention throughout the subscriber lifecycle.
Steph
Company Specialist at Welcome to the Jungle
Insights
-16% employee growth in 12 months
Company
Funding (2 rounds)
May 2021
$227m
SERIES B
Jan 2020
$50m
SERIES A
Total funding: $277m
Company benefits
- Equity packages
- 401(k) offering
- 100% coverage for medical, dental, vision, and life insurance for you and your dependents
- $700/mo remote-life stipend
- Monthly stipend to cover health and wellness
- Coworking space
- Subscription products
- Unlimited paid time off
- 16 weeks of paid parental leave to eligible team members
- Team & company retreats: We value making in-person connections. Past locations include San Diego, Vail, Seattle & Orlando
Company HQ
Mid-City, Santa Monica, CA
Leadership
Oisin O'Connor
(CEO)UCLA Economics graduate who worked as an Analyst at Deloitte before co-founding three companies, all centred on commerce and payments.
Michael Flynn
(CTO)Studied Mechanical Engineering at UCLA, before co-founding a number of companies, including Opportunity Green.
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