Growth Product Marketing Manager, Thesis

$85-135k

+ Equity

Mid and Senior level
New York
Thesis

Personalized brain supplements

Be an early applicant

Thesis

Personalized brain supplements

21-100 employees

HealthcareB2CMental healthWellbeingeCommerce

Be an early applicant

$85-135k

+ Equity

Mid and Senior level
New York

21-100 employees

HealthcareB2CMental healthWellbeingeCommerce

Company mission

To promote mental health and wellness for everyone.

Role

Who you are

  • The ideal candidate is highly analytical, detail-oriented, and experienced in performance marketing, conversion rate optimization (CRO), and digital product management
  • 3+ years of experience in growth marketing, performance marketing, or product management
  • Strong analytical skills and proficiency in data-driven decision-making
  • Experience managing creative production and collaborating with external agencies
  • Hands-on experience with CRO, A/B testing, and website optimization
  • Proficiency in digital marketing tools and analytics platforms
  • Strong project management skills with the ability to handle multiple initiatives simultaneously
  • Excellent communication and stakeholder management abilities

What the job involves

  • This role is pivotal in managing performance marketing efforts, overseeing creative strategy, optimizing digital products, and executing key strategic projects.
  • Manage day-to-day performance and communication with growth agencies
  • Conduct reporting and deliver weekly presentations on performance metrics
  • Review, provide feedback, and approve all creative assets from TAO, DTCo, and internal teams
  • Brief internal static designs for Thesis/Stasis
  • Oversee project briefs, design briefs, and quality assurance (QA) for Replo and landing pages
  • Execute, update, or QA all on-site campaigns (promotional banners, etc.)
  • Develop and manage the CRO roadmap
  • Lead CRO briefing, design & copy briefing, QA, and launch processes
  • Manage CRO analytics and reporting
  • Launch and monitor A/B tests using testing software
  • Track and report key metrics for special projects
  • Develop and oversee the creation of PATs and GTM (Go-To-Market) plans

Share this job

View 4 more jobs at Thesis

Company

Company benefits

  • 🩺 Competitive Health, dental, and vision plans (including a 100% covered premium plan for all 3!)
  • 🚆 HSA, FSA and pre-tax commuter benefits for parking and transit
  • 🚀 Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more!
  • 📈 401k to help you plan for the future
  • 🏖 Unlimited PTO because we respect the need for work/life harmony
  • 🏋️ $100 monthly wellness stipend for your wellbeing (e.g. massage, cryotherapy, psychedelic therapy, etc.)
  • 💊 Unlimited (yes, unlimited) Thesis nootropics
  • 🎓A strong emphasis on promoting from within and personal development
  • 🐕 A dog-friendly office located in the heart of Flatiron steps from Union Square and Madison Square Park
  • 🌎 International work week

Funding (last 2 of 3 rounds)

May 2023

$8.4m

SERIES A

Oct 2022

$5.1m

SEED

Total funding: $13.7m

Our take

Thesis is a company that provides personalized supplements to support and improve brain function. As the first company to take a tailored approach to the field of nootropics, the company's approach stands out among other brain supplement providers, and it makes them one to watch moving forward.

Using Thesis is fairly easy. Customers take a short quiz that includes their goals and insights into their brain chemistry, then receive a starter kit of four sample blends. Then, dependent on their experience, they can further tailor their package with help from a wellness coach and nootropics experts.

Thesis' products are all formulated with proven active ingredients, and have been well-received so far, boasting a host of positive reviews. With good funding secured, the company can move ahead with key hires and expand out its product selection, as well as invest in more clinical trials.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle