Product Marketing Manager, Barracuda Networks
Equity, in the form of non-qualifying options
Office located in Chelmsford, MA
Cybersecurity solutions
Job no longer available
Cybersecurity solutions
1001+ employees
Job no longer available
Equity, in the form of non-qualifying options
Office located in Chelmsford, MA
1001+ employees
Company mission
To protect and support its customers for life.
Role
Who you are
- The ideal candidate will have a strong understanding of product marketing, strong technical acumen, and a proven track record of successfully bringing products to the cybersecurity of MSP market
- 8+ years of experience in product marketing, with a focus on cyber security or MSP products
- Proven track record of successfully bringing software products to market with strong experience building and executing on GTM plans
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively across diverse teams
- Analytical mindset with the ability to make data-driven decisions
- Ability to influence and motivate colleagues across cross-functional teams and in a highly matrixed environment
- Team player, contributor, and cheerleader
What the job involves
- We are seeking a motivated Product Marketing Manager to join our dynamic team and lead the GTM strategy for our fast growing & cutting-edge XDR product line
- As the Product Marketing Manager for XDR, you will be responsible for defining the GTM strategy for the product line, as well as collaborating with cross-functional teams to ensure commercial success
- Own the go-to-market product roadmap, strategy, and execution of product launches
- Develop value proposition and messaging frameworks, and drive articulation of the XDR story into our target markets
- Work closely with Product Managers to identify needs and sharpen product offerings based on competitive landscape and feedback from customers
- Collaborate with teams to create compelling sales plays and marketing collateral as well as messaging and internal/external communications to drive adoption and conversion
- Build training materials and conduct sales enablement training for key product launches
- Collaborate with Marketing to produce data-driven market stories, case studies, product guides and execute/participate in webinars that support the business objectives
Our take
In an increasingly online world, with email hacks and data leaks becoming more and more common, cyber security is more important than ever. Barracuda aims to provide this with its comprehensive suite of security software.
It offers a number of packages, focusing on email security, app and cloud protection, network security and data protection. By investing heavily in R&D and product development, Barracuda is able to keep on top of new (and increasingly prevalent) email phishing scams. Its incorporated XDR capabilities also close security gaps generated by the rise in hybrid and remote working.
Barracuda is an established player within the cyber security market, boasting over 200,000 enterprise customers including the likes of Shiseido, Carrefour and Accor. It was acquired in 2022 by KKR, a global investment firm, which has allowed it to further improve its product, grow its team and expand its marketing reach.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
May 2017
$0.8m
GRANT
Oct 2009
$5.6m
LATE VC
Total funding: $72.4m
Company benefits
- High-quality health benefits
- Retirement Plan with employer match
- Career-growth opportunities
- Flexible Time Off and Paid Time Off benefits
- Volunteer opportunities
- Equity, in the form of non-qualifying options
Company HQ
San Tomas, Campbell, CA
Leadership
Zachary Levow
(Co-Founder, Executive VP & CTO)Previously co-founded Affinity Path and Spinway, as well as working in Software Development and Architectural Software Design for Sun Microsystems, Cadence Design Systems and Motorola.
Rohit Ghai
(CEO)Independent Board Member at MHC Software. Former CEO and Board Member at RSA Security, Independent Board Member at Everbridge, COO then President of the Enterprise Content Division of Dell Technologies.
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