Head of Growth Marketing, UpSlide

• Proven experience leading growth, demand generation or acquisition marketing teams within B2B SaaS
• Experience leveraging AI for pipe generation, efficiency and experimentation
• Strong commercial mindset with experience owning pipeline and revenue targets
• Deep understanding of enterprise buying journeys and complex sales cycles within regulated industries
• Experience working closely with GTM teams to drive measurable business outcomes
• Strong analytical and operational skills, with a data-driven approach to decision-making
• Experience managing marketing technology, agencies and performance budgets
• Excellent stakeholder management and leadership capabilities
• Comfortable operating across both strategy and execution
• ✨ If you don’t tick all the boxes but you think you’d be a great fit, please apply and tell us why

Desirable

• UpSlide is looking for a commercially minded Head of Growth Marketing to build and scale a predictable pipeline generation engine
• You will own the strategy, performance and optimization of our demand generation activities, ensuring marketing delivers measurable impact on pipeline, opportunity creation and revenue
• You will lead our Growth function across field marketing, lifecycle marketing and marketing operations, while managing our SEO and paid acquisition agency partners
• Working closely with Sales, Product Marketing, Content, Customer Success and RevOps, you will translate our positioning into programs that generate demand, accelerate opportunities and support long-term business growth
• This role is critical to achieving UpSlide's growth ambitions globally and strengthening our position as the leading AI document production layer for Financial Services professionals
• Define and execute UpSlide's growth strategy to drive pipeline, opportunity creation and revenue growth across priority markets and segments
• Own marketing's contribution to commercial targets, ensuring programs are aligned to business objectives and measurable outcomes
• Partner closely with GTM to improve lead generation, lead management, conversion rates and overall funnel performance
• Develop and optimize integrated programs across events, digital channels, lifecycle marketing and account-based initiatives
• Own the performance of marketing acquisition channels, including SEO and paid media, through effective agency management and investment decisions
• Drive audience growth, engagement and conversion through lifecycle marketing programs and newsletters
• Partner with RevOps to improve attribution, reporting, automation and visibility across the buyer journey
• Establish a culture of experimentation, using data, AI and automation to improve performance and efficiency
• Lead, develop and coach a high-performing Growth team, fostering accountability, collaboration and continuous improvement
• Reporting to Giorgia, Head of Marketing, you will lead the Growth Marketing function, including:
• Field Marketing
• Lifecycle Marketing
• Marketing Operations
• You will also be responsible for managing external SEO and paid media agency partners
• As a senior leader within the Marketing team, you will work closely with:
• Sales on pipeline generation, lead management and strategic account engagement
• Product Marketing and the Head of Marketing on messaging, ICPs and long-term strategy
• Content Marketing on integrated campaigns and thought leadership
• Design for ad creatives and campaign planning
• Customer Success on adoption, expansion and customer engagement programs
• RevOps on attribution, reporting and funnel optimization
• Your goals ⚡
• Consistent delivery of qualified opportunities and pipeline targets
• Increased contribution of marketing to revenue growth and ARR
• Strong performance across strategic growth markets, particularly the Americas and EMEA
• Improved conversion throughout the marketing and sales funnel
• Measurable growth of newsletter audience and engagement
• Clear attribution, reporting and visibility into marketing performance
• Scalable growth programs that support future business expansion
• A high-performing team with strong cross-functional partnerships

• Phone call with Andrea, Senior Talent Acquisition Specialist [45’]
• Video call with Giorgia, Head of Marketing [60’]
• At-home case study prep, with an in-person presentation and team-meet [90’]
• Final video call with Julien, CEO [30’]
• We'll conduct a reference check to learn how to help you thrive!
• ⚡ On average, our process lasts 3 weeks