Sales Operations Manager, Diageo

Key Accounts

$115.6-192.6k

Excel

Senior and Expert level

New York

Office located in World Trade Center, NY

Alcoholic beverage company

Be an early applicant

Alcoholic beverage company

1001+ employees

B2CRetailFoodManufacturing

Be an early applicant

$115.6-192.6k

Excel

Senior and Expert level

New York

Office located in World Trade Center, NY

1001+ employees

B2CRetailFoodManufacturing

Company mission

To be one of the best performing, most trusted and respected consumer products companies in the world.

Job

Company

Role

Who you are

Educational & Professional Background: Bachelor’s degree or equivalent relevant experience. Minimum 5 years of commercial, sales operations, customer development, or related experience in Consumer-Packaged Goods; Beverage Alcohol experience preferred
Commercial Acumen: Strong understanding of Off-Premise customer planning, regional sales execution, and distributor ways of working
Planning & Communication: Ability to turn complex inputs into simple, actionable plans and communicate clearly across field teams, cross-functional partners, and senior leaders
Analytical Skills: Ability to interpret customer and market performance, identify material gaps and opportunities, and translate findings into action
Technical & Personal Skills: Strong Excel and PowerPoint capability. Highly organized, collaborative, self-directed, and able to influence without direct authority in a fast-paced environment

What the job involves

The Sales Operations Manager helps turn Key Account customer plans into clear priorities and executable direction for Off-Premise Spirits markets
Team Structure: Reports to the Director, Sales Operations - Key Accounts and works as part of the Key Accounts Sales Operations team. The role partners closely with Key Account customer teams, regional sales teams, distributor partners, and specialist functions including Trade Activation, Revenue Growth Management, Innovation, Supply, and Analytics
Customer-to-Market Planning: Translate national customer plans into clear market priorities, actions, owners, and execution expectations
Regional Planning: Lead cross-functional planning with regional sales teams, incorporating local priorities, customer opportunities, and execution realities into the plan
Field Readiness: Turn approved customer, brand, pricing, innovation, supply, and promotional inputs into clear, current guidance that field teams can use to execute
Execution Follow-Through: Track actions, risks, dependencies, and execution gaps; route issues to the accountable owner and ensure decisions are communicated back to the field
Performance and Insights: Use customer and market performance to identify gaps, prioritize opportunities, and define the actions needed to improve execution
Cross-Functional Leadership: Connect customer teams, regional sales, distributor partners, and specialist functions to create alignment, simplify communication, and close the loop between plans and market results

Application process

End Date: November 9, 2026

Our take

Multinational beverage company Diageo was the result of a merger between Guinness and Grand Metropolitan, a leisure and property conglomerate, in 1997. Spearheaded by then-Guiness executives Anthony Greener and Philip Yea, the merger sent stocks skyrocketing and by December of the same year, Diageo was listed on the London Stock Exchange.

As the owner of many of the global leaders in alcoholic beverages (think Ciroc, Smirnoff, and Tanqueray), Diageo has made a number of savvy acquisitions and sell-offs, expanding its portfolio beyond Europe and into the Americas, the Middle East, and Asia.

Over the past decade, however, it has had to face the rise of craft and independent brewing, with companies like Brewdog becoming new competitors. Rather than acquiring these craft beer companies, Diageo has focused on branding Guinness in a way that fits the craft mould. This involved initiatives like The Brewers Project.

During the early 2020s, Diageo also weathered an alcohol sales decline but has bounced back with a renewed focus on cold brew coffee liqueurs and Guinness blends, as well as further acquisitions that have included that of actor Ryan Reynolds’ Aviation Gin.