Senior Copywriter, Ruggable

• Have 5–7+ years of copywriting experience (agency or in-house), ideally in lifestyle, design, or e-commerce
• Have a portfolio that shows strength in both brand storytelling and performance-driven copy
• Can write sharp, witty one-liners as well as longer-form campaign messaging
• Are detail-obsessed (and can explain why you did or didn’t use the Oxford comma)
• Thrive in a fast-paced environment and can juggle multiple projects without losing your cool
• Are tuned into social culture and digital trends, with a genuine interest in home and design
• Bring a sense of humor and playfulness to your work and collaborations

Desirable

• We’re looking for a Senior Copywriter who’s as comfortable concepting a big campaign idea as they are polishing a subject line
• This role sits at the intersection of writing and strategy: part creator, part editor, part process-keeper
• You’ll be hands-on in crafting copy across channels, while also helping shape our style guidelines, streamline workflows, and mentor freelancers/contract writers to make sure everything that leaves the door feels sharp, consistent, and distinctly Ruggable
• You should thrive in a fast-paced environment, know how to adapt tone depending on channel and audience, and bring a mix of cultural awareness, interior design interest, and humor to your work
• Write and edit copy across email, SMS, paid ads, landing pages, social, site, and direct mail
• Lead copy testing efforts in partnership with Growth and CRM teams to optimize performance through headlines, subject lines, CTAs, and more
• Maintain and evolve Ruggable’s brand voice guidelines, ensuring consistency across channels while adapting to platform needs
• Help codify channel-specific writing guidelines (paid, email, site) to balance conversion and brand voice
• Provide guidance and feedback to freelance and contract writers, helping them onboard smoothly and deliver on-brand work
• Partner cross-functionally to refine creative workflows, improving speed and efficiency in how copy is briefed, reviewed, and delivered
• Contribute to campaign concepting and brainstorms with fresh ideas and a social-first lens
• Monitor cultural trends, social conversations, and the home design space to keep our copy fresh, relevant, and never tone-deaf
• Bring levity and voice into everything you write—you don’t take yourself too seriously, but you do take your craft seriously