Vice President of GTM, Forest Admin

Salary not provided

Competitive salary after month 3 (once early KPIs are hit) + Equity

Senior and Expert level

Paris

Occasional remote authorized

Platform for crafting next-level customer operations hub

Be an early applicant

Platform for crafting next-level customer operations hub

21-100 employees

B2BAnalyticsVisualisationBusiness IntelligenceSaaSData IntegrationData Analysis

Be an early applicant

Salary not provided

Competitive salary after month 3 (once early KPIs are hit) + Equity

Senior and Expert level

Paris

Occasional remote authorized

21-100 employees

B2BAnalyticsVisualisationBusiness IntelligenceSaaSData IntegrationData Analysis

Company mission

To improve the efficiency of businesses of all sizes.

Job

Company

Role

Who you are

What matters most: you’ve built something before — a startup, a sales engine, a growth strategy, a product-led motion. We value entrepreneurial drive and past wins over years of experience or job titles
You might be a former founder, an early startup leader, or a proven GTM builder looking to level up
You know how to attract, hire, and lead high-performing teams across BD and marketing
You think like a founder: entrepreneurial, hands-on, and unafraid of blank pages or ambiguity
You're both strategic and scrappy — able to craft long-term strategy while running short-term experiments
Bonus: you’ve worked in SaaS, developer tools, internal tooling, or process automation

What the job involves

We’re not looking for someone to scale an existing machine — we’re looking for someone to build it from scratch!
Forest Admin is hiring a VP GTM (Go-To-Market) to take full ownership of our growth strategy as we anchor our solution in the case management space. You’ll join the executive team, lead our go-to-market function (marketing and growth, sales, account management, customer success), and build the acquisition engine that takes us to the next level
This is a rare opportunity to reimagine how a company grows — not optimize what already exists
You’ll own the GTM, report to the CEO‑founder, and present straight to the board
Own and build Forest Admin’s entire GTM strategy — across marketing and revenue operations
Lead a team of 4 GTM professionals (with plans to quickly expand the team to 6+), and oversee our marketing roadmap and execution
Design, test, and scale acquisition strategies from scratch — outbound, inbound, partnerships, content, PLG
Define positioning and messaging that resonate with our core personas: developers, operations and customer-facing teams
Partner with Product and the CEO to ensure GTM alignment across the organization
Track and own key GTM metrics — pipeline growth, CAC, conversion rates, channel performance, and ROI
🎯 What Success Looks Like in 12 Months
A repeatable, scalable acquisition engine is in place and generating qualified pipeline consistently
The GTM team is structured, aligned, and high-performing — across Sales and marketing
One or more key acquisition channels are delivering measurable ROI and showing scalable potential
Forest Admin’s positioning and messaging resonate strongly in the market and support pipeline velocity
The company is scaling faster than ever — with a clear, data-driven GTM strategy you built

Application process

Interview with our CEO, Sandro
Interview with the C-suite
Case study followed by debrief interview with Team
In-office lunch and meetings with Senior members of the GTM and Product teams
Introduction to our VCs
Ref checks & offer communication

Our take

The demand for efficent back-end tools is growing as businesses need flexible, data driven solutisons that simplify operations. Many industries require better ways to manage and interact with data without slowing down development reams, creating a need for more user-friendly admin panels.

Forest Admin is addressing this gap by offerings a cloud-based admin panels that integrate directly with SQL databases. Its platform allows businesses to centralize and interact with data in real-time, streamlining workflows and enabling integration with services like Stripe and Mixpanel.

The company has gained strong traction in fintech, healthcare, and marketplaces, and is now looking to expand its reach even further. By lowering the barrier to entry, the company has positioning itself well for continued growth, and is solidifying its place in the back-end admin panel marketing.

Kirsty

Company Specialist at Welcome to the Jungle

Company

Funding (last 2 of 3 rounds)

Nov 2019

$7m

SERIES A

Jan 2018

$3.5m

EARLY VC

Total funding: $11m

Company HQ

Union Square, San Francisco, CA

Leadership

Sandro Munda

(Founder & CEO)

Previously served as a Software Engineer for eFounders, Tevizz, ComodIT, PCSol, EPIC Agency, Manex.

Salary benchmarks

We don't have enough data yet to provide salary benchmarks for this role.

Submit your salary to help other candidates with crowdsourced salary estimates.

Share this job

View 1 more job at Forest Admin