Senior Digital Marketing Manager, Ontra
$113-158k
+ All positions are eligible for unit-based equity grants
More information about location
AI-powered contract automation for private markets
Job no longer available
AI-powered contract automation for private markets
501-1000 employees
Job no longer available
$113-158k
+ All positions are eligible for unit-based equity grants
More information about location
501-1000 employees
Company mission
To clear the operational fog for GPs by transforming unstructured information into insight, action, and automation.
Role
Who you are
- Experience: 8+ years of overall digital marketing experience with 4+ years in direct website and paid digital program management within a B2B SaaS company
- Digital Strategy: Proven track record in driving web and paid digital strategy and execution to achieve measurable results and business impact
- Tools Expertise: Expertise in LinkedIn Advertising Platform, Google Ads, Google Analytics, and CMS platforms, with a preference for WordPress
- Project Management: Experience managing web-related projects, including redesigns, migrations, and platform integrations, with accountability for forecast inputs and quarterly results
- Analytical Skills: Strong analytical mindset with in-depth knowledge of Google Analytics for data-driven decision-making and fluency with digital channel metrics and analytics
What the job involves
- Ontra is seeking a Sr. Digital Marketing Manager reporting to our Senior Manager of Growth Marketing on our Digital Demand Gen team
- We are looking for a strategic and analytical Sr. Digital Marketing Manager to join our Digital Demand Gen team
- You will be responsible for owning the strategy, execution, and continuous improvement of our website and paid digital programs to enhance user experience, increase conversion rates, and support our overall business objectives
- Your goal is to achieve acquisition targets and lower customer acquisition costs through world class, ROI-positive digital programs
- This role requires a blend of technical expertise, creative thinking, and a deep understanding of B2B technology markets
- Website Strategy & Optimization: Develop and implement a comprehensive web strategy that aligns with our marketing goals and drives business growth, while creating a strong brand experience that is focused on conversion. Continuously optimize the website for user experience, and conversion rate improvements
- You will work closely with Product Marketing, Events, and Brand / Comms teams to bring our digital program to life -- as you build, test, and launch websites and paid digital experiments
- Content Management: Oversee the creation, curation, and management of web and paid digital content to ensure it is relevant, up-to-date, and aligned with brand messaging. Collaborate with content creators, designers, and developers to ensure a cohesive and engaging web experience
- SEO & SEM: Work closely with Growth Marketing to execute SEO strategy and execution, including keyword research, on-page optimization, and technical SEO enhancements; and manage SEM campaigns to drive targeted traffic and achieve demand generation goals
- Demand generation support: Work with the Product Marketing, Growth Marketing, and Sales / BDR teams to ideate, create and implement tests that will improve conversion. Implement personalization across the web experience to drive more engagement and conversion
- Analytics & Reporting: Monitor, analyze, and report on performance using tools such as Google Analytics, Sigma, and others. Provide actionable insights to stakeholders and make data-driven recommendations for improvement. Develop forecasts and budgets, driving and executing spend optimization decisions rapidly
- User Experience (UX): Ensure the website is user-friendly, visually appealing, and aligned with brand guidelines and best practices. Conduct A/B testing and other experiments to continually enhance the user experience
- Cross-Functional Collaboration: Work closely with other teams, including Sales, BDR, Partnerships, and Product, as well as teams within the Marketing organization to ensure the website supports overall company initiatives and marketing campaigns
- Technology Management: Oversee the management and maintenance of web platforms, content management systems (CMS), and related tools. Ensure the website is secure, responsive, and optimized for performance across all devices
- Experimentation: Build a robust framework to support a rapid test and learn strategy. Test and optimize on a per-channel basis to improve performance
Our take
The private markets have grown rapidly, but operational complexity and regulatory demands have grown too. Firms face high-volume legal work, compliance obligations, and fragmented workflows hat slow deal-making and fund management. Founded in 2014, Ontra offers AI solutions built specifically for these challenges.
Ontra combines AI with a global network of legal experts to turn complex, document-heavy processes into actionable intelligence. It automates contract review, obligation tracking, entity management, due diligence, and compliance workflows, reducing manual work and letting teams focus on higher-value decisions. And by providing accurate, industry-specific insights without requiring customers to configure AI models, Ontra has helped firms work more efficiently and with less risk.
Serving over 1,000 firms globally (including 9 of the top 10 private equity firms), Ontra has processed more than 2M documents and continues expanding its product suite. Recent launched include AI tools for credit management, due diligence questionnaires, and human-in0the-loop KYC services. Alongside this, it recently acquired some serious funding, putting it a might strong position going forward.
Freddie
Company Specialist at Welcome to the Jungle
Insights
81% employee growth in 12 months
Company
Funding (2 rounds)
Oct 2021
$200m
SERIES B
Jan 2019
$40m
SERIES A
Total funding: $240m
Company benefits
- Remote Flexibility: At Ontra, we’re invested in your success, and our total rewards package is designed to help you reach your full potential. Embrace our remote-first work environment with generous reimbursements for work-from-home equipment, coworking, phone, and internet.
- Unlock Your Potential: Tap into opportunities for continuous learning, mentorship, and role-specific development through our learning platforms, industry conferences, employee resource groups, plus in-person and virtual company events.
- Life Moments Covered: We’re here to support you when life happens. Whether it’s a vacation you’ve been looking forward to, a medical situation you need to take care of, a new addition to your family, or another important life moment, we’ve got you covered.
Company HQ
Union Square, San Francisco, CA
Leadership
Troy Pospisil
(Co-Founder & CEO)Majored in Economics at NYU before joining Deloitte as a Management Consultant. Was an Investment Professional at H.I.G. Capital.
Ben Levi
(Co-Founder & COO)Studied at Yale and Harvard Law School, and worked on Obama's 2008 campaign. Was an Associate at Kirkland & Ellis and founded Saas company Tembo.
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