Marketing and Strategy Analytics Lead, Speak

• A strong candidate will bring a combination of strong technical skills as an analyst, great partnership with business stakeholders and communication skills, and a keen interest in marketing and culture, particularly in the Korean market
• Minimum of 5+ years using analytics to drive key business decisions, with at least 2 years specifically in the context of marketing
• Must have native/professional level proficiency in Korean, and a willingness to travel to Korea quarterly
• Significant experience with SQL and visualization tools such as Amplitude or Mode
• An understanding of statistical analysis, experimentation design, and common analytical techniques like regression
• A solid background in running marketing experiments to optimize the marketing funnel, including but not limited to landing page A/B tests, CRM sequencing, and messaging tests

• We’re looking for a Senior Marketing and Strategy Analyst to drive Speak’s growth through analytics and insights in partnership with our Korea market.
• Though this role would sit in San Francisco, working with our central growth analytics team, it will serve our largest market, Korea, and require fluent Korean and strong market knowledge.
• Serve as a strategic advisor to the Korea GM and US based leadership, offering data-driven insights and recommendations for strategic planning and goal-setting, proactively identifying opportunities for continued growth
• Manage reporting of key marketing metrics and spend data in collaboration with cross-functional stakeholders such as finance and product
• Develop analyses, dashboards and reporting to measure the effectiveness of different marketing strategies across the funnel, from brand, to acquisition, to engagement
• Develop and improve internal models for things like attribution, media mix, and LTV forecasting

• Speak offers all the standard benefits you'd expect at a tech startup, along with stipends for commuting, fitness, and learning!
• In addition, team members are encouraged to travel between offices and we also host an annual company offsite

Total funding: $165.8m

As the international language of business, there are many incentives for global entrepreneurs to learn English. With over 1.5 billion people actively learning the language to better their chances in the job market, the customer base for Speak, an AI tutor in the English language is potentially massive.