Associate Creative Director, SharkNinja
$115.4-221.3k
Home devices and appliances
Open for applications
Home devices and appliances
1001+ employees
Open for applications
$115.4-221.3k
1001+ employees
Company mission
To positively impact people's lives every day in every home around the world.
Role
Who you are
- You are imaginative and prolific, not precious, about your ideas. You can take a brief and realize it through fresh, disruptive executions. You are super detail-oriented, ultra-collaborative, and can handle the grind of iterating until we find the breakthrough story
- You think in systems, not just assets — building platforms and identities that scale across every touchpoint and perform
- You must have at least 8 years of creative agency or in-house experience, with a thorough understanding of product marketing. Start-up experience is a plus
- 8+ years of creative agency or in-house experience, preferably with product marketing background
- Portfolio demonstrating strong conceptual thinking and visual excellence across brand, campaign, and product work
- Proven ability to concept and execute across Packaging, DTC, Amazon, Retail, Social, and integrated campaigns
- Experience bringing product identities and stories from 0 to 1
- Strong instincts for social and platform-native storytelling
- High standards for craft, clarity, and taste
- Experience using AI in the creative process
- Excellent at managing multiple projects in a fast-paced, highly iterative environment
- You’ll Thrive Here If You
- Think like a builder — systems-first, not just executions
- Are prolific and push for stronger, more ownable ideas
- Can take action in the face of ambiguity with world-class problem-solving skills
- Move fast, iterate often, and believe constructive feedback drives better outcomes
- Are a team player with strong communication and interpersonal skills
- Lead by example and elevate those around you
What the job involves
- We are looking for an Associate Creative Director of Art to help define what Ninja looks like next. This is a role for a conceptual leader with a solid branding background and a passion for bringing new brands and products to life — someone who collaborates closely with their writing partner to generate breakthrough creative ideas that sell products across Packaging, In-Store, OTT, Social, Experiential, DTC, and Amazon
- Develop the creative strategy for new product launches across Ninja brands
- Define product identities from the ground up in partnership with product and insights teams
- Bring new products to market via creative storytelling including naming, logo executions, and visual identity/design language
- Collaborate with consumer insights, product development, engineering, and brand marketing to generate strategies, concepts, and campaigns that support business goals
- Lead scalable campaign platforms and ideas that travel across channels — packaging, Amazon, DTC, social, video, retail, and experiential
- Art direct photo and video shoots
- Present and sell creative work at the executive level
- Translate ideas to junior designers and oversee the visual manifestation of concepts
- Mentor and elevate junior creatives
- Develop and maintain cross-functional relationships across the entire organization
- Use AI to accelerate concepting, exploration, and iteration
- Show design excellence across various media: TVC, Social, product identity design
- Create high-quality graphics, mock-ups, and designs to support the creative strategy
- Establish and lead strategic design intent for various products
- Create sketches, mood boards, layouts, and presentations
- Bring multiple conceptual and design solutions to every assignment
- Understand aspects of print production
- Execute video concepting and storyboarding
- Work closely with brand teams to manage creative deliverables and tight deadlines
- Strong communication skills: written, verbal, and presentation
- Actively participate in or lead brainstorming sessions
Our take
With more people looking for home products that work harders and smarter, SharkNinja has become a household name. Through its Shark line of cleaning and home care tools and Ninja range of kitchen appliance the company creates solutions that simplify daily routines and overall enhance modern living.
SharkNinja has been in operation since 1994, which is testament to the quality and popularity of its products. Since its initial launch in Canada, the company has expanded into the US and the UK. In 2017 SharkNinja was bought by CDH Private Equity for over $1.5 Billion, further proof of its impressive market value. Perhaps more evidence is that it brings in annual revenues of around $4B.
It continues to hold a strong position in the home appliance market too, competiting with big brands like Dyson. Its Shark line lead the US upright vacuum, segment, while its presence in robotics vacuums reflects steady growth in a compeititve space. Since going public, the company has m,aintained a rapid pace of innovation, launching numerous new products eacxh pear and expanding into adjecent categories such as outdoor coolers and grills. With a growing global footprint and a focus ons mart design, usabiluity, and category expansion, SharkNinja is very well positioned to continue shaping the futur of home appliances.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Company HQ
Needham Heights, Needham, MA
Leadership
Mark Rosenzweig
(Founder)Founded SharkNinja in 1994. Has won three Red Dot Awards for product Design.
Mark Barrocas
(CEO)Mark joined SharkNinja in 2008 as CEO. Prior to this, he spent 3 years at Aramark Uniform Services as the President of the WearGuard Division. Prior to that, he spent 4 years at Broder Bros as the President and 2 years at Perry Ellis International as VP of Corporate Sales.
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