Most SMBs cannot afford to run a full customer service team and, for this reason, messaging is becoming a vital way for these businesses to communicate with their customers. However, turning these messages into revenue isn't easy, which is where Connectly comes in - solving this problem using AI.
Connectly was founded by ex-Facebook and Uber executives, which has lent the company considerable insight and credibility. By targeting SMBs, the company has tapped into a large market that has been underserved by marketing AI in recent years. Connectly has now partnered with WhatsApp, and accrued impressive early funding, both clear indicators of the company's promise.
Connectly's main challenge will be competing with other tech companies who are making moves into the SMB market. However, the backing of WhatsApp and investors such as Marathon Venture Capital should help to ensure that Connectly remains as competitive as possible in the future.
Kirsty
Company Specialist at Welcome to the Jungle