Senior Director of Enterprise Field Marketing, Okta

• 10+ years of progressive experience in B2B marketing, with a significant focus on enterprise demand generation, field marketing, and channel/partner marketing
• Proven track record of successfully driving pipeline and revenue growth in a fast-paced, high-growth technology company
• Strong leadership skills with experience managing and developing diverse marketing teams
• Deep understanding of the enterprise sales cycle and the role of marketing in generating and accelerating opportunities
• Excellent communication, interpersonal, and presentation skills, with the ability to effectively collaborate with cross-functional teams and executive stakeholders
• Demonstrated ability to develop and execute innovative digital marketing programs in partnership with digital campaigns and ABX teams
• Bachelor’s degree in Marketing, Business, or a related field

Desirable

• The Marketing team at Okta is responsible for driving awareness, demand, and growth across all segments
• We're a dynamic group focused on connecting our innovative identity solutions with businesses and partners, empowering them to thrive securely in the digital world
• Sr. Director of Enterprise Field Marketing for the Americas will lead a team of 10 to 15 demand generation professionals focused on the Enterprise market segment across the Americas
• The role reports to the Vice President of Field & Partner Marketing, Americas
• Develop and execute comprehensive demand generation strategies for enterprise customers and prospects across the Americas, encompassing Field Marketing, Alliance Partner Marketing, and SI Partner Marketing
• Lead, mentor, and grow a high-performing team of field and partner marketing professionals
• Drive strategic alignment with Sales leadership to develop and execute marketing programs that directly contribute to pipeline and revenue goals for the enterprise segment
• Oversee the planning and execution of field marketing activities, including events, webinars, and localized campaigns, to drive engagement and demand with enterprise accounts
• Develop and manage marketing programs with key alliance and SI partners to co-generate demand, expand reach, and accelerate joint sales opportunities
• Collaborate closely with the Digital Campaigns team to ensure integrated digital execution and optimize performance of online programs targeting enterprise customers
• Partner with the ABM/ABX (Account-Based Marketing) team to design and implement highly personalized marketing initiatives for strategic enterprise accounts
• Analyze market trends and customer insights to identify new opportunities for demand generation and refine existing strategies
• Manage budget allocation and demonstrate strong ROI on all marketing programs