Executive Marketing Director, Influencer
3+ days a week in office
Influencer marketing platform
Job no longer available
Influencer marketing platform
1001+ employees
Job no longer available
3+ days a week in office
1001+ employees
Company mission
To shape the future of marketing by humanizing brands.
Role
Who you are
- We are seeking a candidate with 8+ years of experience in marketing; strategically shaping a brand, or agency within the media space
- We want someone with experience executing brand vision with precision and professionalism
- You should have experience building social, email, experiential strategy and execution of this strategy
- You should have experience working with CRM processes and systems, e.g. Hubspot
- You should have experience in high-volume growth (preferably in the B2B space)
- If you’re able to show how you’ve driven success through your Company's Paid Media and Webinars - these are positives for us! (We want people to think of Creative ideas around these areas)
- You should have an understanding of what it takes to work with an early-stage company
- You should be able to show evidence of success in growing a customer base from the ground up
- Creative & Design should matter deeply to you, and have a strategy and vision for how to execute across our platforms
- You have an appetite for new challenges and a constant drive towards improvement
- You’re proactive, able to think ahead, and future-proof an organization for high growth and scale
- We believe that being a leader means inspiring the full team around you. We respect the autonomy and freedom of our team members and understand that learning goes both ways
What the job involves
- Reports to the Senior Vice President
- US marketing budget; You will plan and execute, alongside the SVP NA, our US marketing investment
- Fast-tracking the US business growth; As a member of the US Management Team; you are ultimately responsible for building and growing Influencer as a business in the US through strategies, solutions, and recommendations in partnership with your peers
- Building an industry-leading brand reputation (in partnership with the wider business); As the Executive Marketing Director, US - you adapt our positioning, voice, and reputation of the Influencer brand in the US - and own the enablement of this inside the US business to build an army of aligned brand ambassadors
- Delivering strong revenue impact (in partnership with Commercial teams); As the Executive Marketing Director, US you are responsible for multiplying Influencer’s marketing investment and making performance reporting and tracking visible to various stakeholders
- Building a hot talent magnet (in partnership with our People team); As the Executive Marketing Director, US, you are responsible for ensuring our people and our prospective people in the US see Influencer as one of the most appealing places to work
- Build and sign off on US Marketing Roadmap & Strategy for the next 12 months
- Channels: Email, Social (Organic), Paid Social/Digital, PR, Account Based Marketing (ABM), Trade Events and Intermediaries/Lead Gen
- Mobilize new positioning across all touchpoints (website, sales tools, etc)
- Onboard new Suppliers following a selection process; fitting with US Marketing Roadmap
- Ensure positive feedback/sentiment from wider business around collaboration, activity and joint ROI wins
Application process
- First round: 30 minute call with our CEO
- Second round: 30 minute call with our SVP, NA
- Final round: Presentation to CEO, US SVP + Exec Director + CVO
- Join the team
Our take
Influencer is a technology platform that simplifies influencer marketing for both advertisers and creators. Connecting global brands with a network of vetted macro and micro creators, ensuring authenticity, quality, and creativity.
Once a connection is made, brands collaborate with creators to promote their products organically through creative content. Alongside this, the platform also provides brands with in-depth analytics on both the creators and campaign performance.
As an Official Global Marketing Partner with Meta, TikTok, YouTube, Twitch and Snapchat, Influencer has delivered award-winning campaigns for global brands like Xbox, NatWest, Amazon, Coca-Cola, Google, ASOS, and Spotify. With the growing shift towards influencer marketing, the company is poised to capitalize on this trend and extend its global reach.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
26% employee growth in 12 months
Company
Funding (1 round)
Sep 2019
$3.7m
SERIES A
Total funding: $3.7m
Company benefits
- Private Healthcare: We've got you covered for a range of healthcare needs
- Enhance Parental Leave: We support our people with big life changes
- Employee Assistance Programme (EAP): We provide confidential counselling for our people as well as financial and legal support
- Hybrid Working Model: We understand that your best work doesn't need to be in our offices. That's why we offer our people the option to work from home for two days a week
- Enhanced Annual Leave/Paid Time Off: So you can enjoy more time on personal interests and with family
- Flex National Holidays: We have a globally diverse team, so you have the choice of swapping national holidays to align with those that matter to you
- End of Year Closure: Enjoy our gift to you with paid time off at the end of the year, in addition to your annual leave
- Flexible Working: Start and finish times that can be flexed to support you
- Work from Anywhere Policy: Enjoy the freedom to work from where you want
- Dog Friendly Office: Your four-legged friends are always welcome in our office
- Influencer Tenure Programme: We appreciate the loyalty of our people by offering rewards based on the time spent working with us
- Regular Team Socials, Summer & End of Year Parties: To celebrate our success and all the amazing work our people do to achieve these
- Recognition Platform: A space for our people to celebrate each other and award points that can be converted to discounted purchases and experiences
- Learning & Development Budget: Development training to support all of our people to feel confident in their growth at any stage of their career
Company HQ
Soho, London, UK
Leadership
Ben Jeffries
(Co-Founder & CEO)Award winning Entrepreneur, Co-Founder of Breeze Clothing.
Caspar Lee
(Co-Founder)Investor and Youtuber. Co-Founder of MVE and Creator Ventures.
Salary benchmarks
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