Market Intelligence & GTM Strategy Analyst, hyperexponential

• 2+ years experience in strategy, market intelligence, analytics, or consulting
• Proven ability to work independently, think objectively, and interpret strategic insights from both internal and external data
• High intellectual curiosity and a passion for market dynamics and GTM strategy
• Proficiency in data tools: Excel/Sheets, SQL, BI platforms (e.g., Power BI, Looker, Tableau); experience with enrichment tools (e.g., ZoomInfo, Cognism, Clay) a plus. Experience with specific technologies is less important than a proven capability to quickly grasp new tools, showcasing a broad exploration of technologies driven by enthusiasm for the field
• Experience, and just as importantly, passion and demonstrable enthusiasm, for working with LLMs, prompting skills, and other AI tools and bots
• Excellent communication skills (written and verbal) for effective team collaboration, capable of building strong relationships at all levels within the organization. Able to simplify complexity into clear, compelling frameworks

Desirable

• Our Market Intelligence and GTM Strategy Analyst is the first hire in the newly formed Revenue Intelligence function at hyperexponential
• Reporting to Kate Hillier Isaac, the VP of Revenue Operations & Intelligence (ROI), this team transforms data into strategy and strategy into action
• We chart the course for growth by defining where we're going, why it matters, and how to get there, powering everything from GTM planning and competitive analysis to strategic initiatives and board-level insights
• As the Market Intelligence and GTM Strategy Analyst, your mission is to be the analytical engine and strategic thought partner to our go-to-market decision makers
• Your work will help shape GTM strategy and ensure we stay ahead in a fast-changing market. There are two key pillars:
• 1. Market Intelligence
• Build a market intelligence engine that enables us to deeply understand our addressable market. Where to play, how to win, and how to focus, by surfacing insights at both the macro (market) and micro (account) level, and equipping our go-to-market teams with tools and processes that make those insights easily accessible and actionable
• 2. GTM Strategy Enablement
• Support strategic planning through quarterly and annual planning processes, and lead internal consulting-style projects that address key strategic and operational questions, providing rigorous, insight-led analysis that clarifies where we are, what’s working, and what should change
• Build and maintain dynamic models of TAM, SAM, and SOM by segment, vertical, and geo
• Build these models into our existing tools and processes, to enable data-driven operations across our GTM teams
• Define, refine, and score Ideal Customer Profiles across stages, using behavioural, firmographic, and intent signals
• Identify trends across the market, key accounts, and competitor moves, while providing clear views of market coverage, whitespace, penetration, and account prioritisation to shape campaigns, territory planning, and sales focus
• Drive internal projects that tackle key strategic or operational questions—partnering across functions to deliver data-backed recommendations that inform high-impact decisions
• Contribute to strategic planning processes, such as annual planning, territory design, and support QBR/Board preparation with insight-rich analysis

• Initial call with our Talent team to begin the process
• In-depth interview with our Kate Hillier Isaac
• Skills assessment / test and scenario-based interview
• Values interview with two of our Senior Leadership team
• Meet The CRO (30mins)
• We make an offer!