Brand Marketing Manager, 3Commas
Crypto-asset management platform
Job no longer available
Crypto-asset management platform
101-200 employees
Job no longer available
101-200 employees
Company mission
To revolutionize how people invest and trade.
Role
Who you are
- 4+ years of experience in Brand Marketing or similar roles, preferably in in tech or web3
- Extensive experience in PR and content marketing within the web3, digital assets, or trading industry
- Proven track record of building visible, reputable brands in a fast-paced, start-up or scale-up environment
- Deep understanding of the digital asset and trading automation ecosystem
- Strategic, brand-focused mindset with the ability to execute at both strategic and tactical levels
- Strong English communication skills, with proficiency in developing high-quality content for diverse channels
What the job involves
- The Brand Marketing Manager will play a pivotal role in establishing 3Commas as a globally recognized brand in the digital asset trading automation industry
- This person will drive PR and content strategies, building visibility through high-impact media, podcasts, interviews, long-form content, and industry events
- Working from the strategic foundations of our brand architecture, they’ll ensure that every aspect of our branding aligns with our mission and resonates with our audience of advanced and institutional traders
- Establish 3Commas as leading brands in digital asset trading automation. Drive recognition and credibility in both retail and institutional segments
- Develop and execute a PR strategy to secure placements in major publications, podcasts, interviews, and other media. Ensure regular, high-impact visibility
- Leverage executive visibility as part of our PR efforts, positioning our CEO and other C-level executives in strategic media engagements to reinforce brand authority and thought leadership
- Lead our content marketing strategy, addressing the needs of our highly experienced traders. Develop a recurring calendar of high-quality, relevant content, including long-form articles, podcasts, and thought leadership pieces
- Operationalize our future brand strategy and architecture together with an external brand agency, bringing the vision to life across all channels and touchpoints
- Identify and manage opportunities for media appearances, industry events, and partnerships that reinforce 3Commas’ position as market leaders
- Work closely with marketing, product, and business development teams to align on brand initiatives and ensure consistency across channels
Our take
Crypto trading can be a labour intensive and time consuming process, so 3Commas sets out to solve this problem with its automatic crypto trading platform. The platform allows users to trade continuously and automatically using trading "bots". Its centralised approach is designed to help users to stabilise their crypto earnings, with bots operating across exchange platforms like Binance and Coinbase.
Boasting over 220,000 users, the popularity of the platform is testament to the growing demand for faster and more accessible crypto trading solutions. In 2022, 3Commas faced concerns over the security of its platform, with some claims even going so far as to say staff were leaking API keys. With these reports, it will be paramount that the company focusses on trust among its large user base if it is to sustain the considerable growth it has enjoyed thus far.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Sep 2022
$37m
SERIES B
Nov 2020
$3m
SERIES A
Total funding: $40m
Company benefits
- Flexible schedule
- In-house lessons for your crypto-trading skills
Company HQ
Sadama, Tallinn, Harju County
Articles
Leadership
Yuri Sorokin
(CEO)Previously served as Co-founder and Chief Operating Officer of Smile Research. Also co-founded Decommas.io.
Salary benchmarks
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