Senior Digital Marketing Executive, LiveScore Group

Salary not provided

+ Company Performance bonus

Tableau
Looker
Excel
Senior level
London

2 days a week in office

LiveScore Group

Real-time sports scores and free-to-air live stream service

Job no longer available

LiveScore Group

Real-time sports scores and free-to-air live stream service

501-1000 employees

B2CGamblingDigital MediaSaaSSports

Job no longer available

Salary not provided

+ Company Performance bonus

Tableau
Looker
Excel
Senior level
London

2 days a week in office

501-1000 employees

B2CGamblingDigital MediaSaaSSports

Company mission

To provide every sport to every fan on every device.

Role

Who you are

  • If you're passionate about scaling digital marketing efforts in a fast-paced, dynamic environment, we want to hear from you!
  • If you’re passionate about the role and have relevant experience, we want to hear from you!
  • Solid understanding of digital marketing principles of experience across at least of one the following marketing channels: App Marketing, Paid Social or Display
  • Analytical skills in campaign and channel management. Ability to digest and interpret large data sets. Competent with all aspects of reporting
  • Understanding of conversion tracking, marketing measurement, and attribution. Experience working with Mobile Measurement Partners (MMPs) being highly desirable but not essential
  • Proficiency in Microsoft Excel, PowerPoint is essential. Understanding of data visualisation tools (Looker or Tableau) is a plus
  • You’re a team player, willing to share knowledge and discuss approaches and tactics but also able to work independently
  • Fast learner with strong team orientation and a positive, can-do attitude
  • Able to lead on projects and taking ownership where needed. Accepts and seeks out ownership and accountability of work

What the job involves

  • Reporting to the Head of Performance Marketing, this is an exciting opportunity for a results-driven and committed Senior Digital Marketing Executive to join our rapidly growing LiveScore Media team
  • In this role, you will be at the forefront of our growth initiatives, playing a key part in driving our expansion into new markets and scaling our digital marketing efforts
  • The successful candidate will take a hands-on approach to executing high-impact marketing strategies, managing multi-channel campaigns, and building strong relationships with internal teams and external partners
  • You’ll be responsible for campaign execution and optimisation, identifying opportunities for growth, and ensuring the smooth execution of key projects and marketing initiatives
  • As we enter a significant phase of growth, this role offers the opportunity to make a meaningful impact on our business
  • Implement digital marketing strategies aligned with business goals, particularly focusing on growth in new and existing markets
  • Hands-on performance marketing campaigns management across channels (paid social, search, app marketing, display, …) to drive user acquisition and engagement
  • Work closely with our brand and design teams to produce compelling marketing materials. Oversee the creative development process and delivery, ensuring all assets (ads, landing pages, etc.) align with brand guidelines and are optimised for performance
  • Manage and allocate the digital marketing budget across various channels to achieve growth targets. Report on the effectiveness of spending, ensuring cost-efficiency while scaling campaigns
  • Examine data to uncover insights that drive decision-making, continually improving performance through A/B testing, and optimising strategies. Report performance metrics to senior leadership and stakeholders, highlighting successes, challenges, and future opportunities
  • Co-ordinating all finance matters including raising purchase orders and processing invoices for payment in conjunction with internal teams
  • Ensuring all advertising meets applicable compliance guidelines, including content and age verification rules
  • Collaborate effectively with external agencies, partners, and internal teams. Foster communication across various departments to ensure alignment and coordination
  • Stay up to date with industry trends, new technologies, and tools that can enhance digital marketing efforts. Drive innovation through testing new channels, creative formats, and audience targeting approaches

Salary benchmarks

Our take

Livescore Group is a union of sports streaming, digital media, and online betting companies that includes Livescore (founded in 1997), Livescore Bet, and Virgin Bet. With streaming services predicted to spend $6 billion on sports rights in 2023 alone, the Livescore Group is located in the heart of a lucrative industry, and that’s before the gambling side of their group is even considered.

Livescore Group makes considerable revenue from selling its advertising space, and with streaming becoming an increasingly popular way to engage with sports, it’s unsurprising that in 2022 the company received large sums of venture capital.

Livescore Group is using its 2022 funds to accelerate growth in Central and Eastern Europe, further bolstering its 35 million worldwide active monthly users.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Strong hiring activity

Some candidates hear
back within 2 weeks

Company

Company benefits

  • Company Performance bonus
  • Contributory Pension Plan
  • Hybrid working for all staff with flexible working opportunities
  • Life Assurance (x3 salary)
  • Private Healthcare scheme + Employee Enhanced Assistance
  • Virgin Family - Access to exclusive Virgin offers and experiences
  • Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay

Company values

  • Respect Sport - We aim to enhance, and increase the enjoyment of sport, through innovative products, and immersive experiences. We understand the way people feel about sport and what it means to them… we are the fans. LiveScore fuels fans passion for sport
  • Ambition - Relentlessly ambitious in everything we do. We believe in our mission and our ability to achieve our goals. Our strategy may change or evolve, but our belief will remain, in ourselves and our mission. Take educated risks and don’t be afraid to fail
  • Team - We are a collaborative unit, we succeed and fail together. We trust in each other, and hold ourselves and each other accountable. Encourage open, honest communication. We celebrate our successes and learn quickly from our failures
  • Be Responsible - We will use our platform for positive social change. Long term commitment to diversity and equality in all its forms. Give back to sport and the communities we interact with. Be responsible in everything we do. Build a company our employees are proud to work for
  • Embrace Change - Never shy away from difficult decisions. Speed is our friend. Failure is part of success. We are resilient and adaptable as individuals, and as a company

Company HQ

Soho, London, UK

Leadership

Sam Sadi

(CEO, not founder)

Previously CEO of Gamesys, Director of Bwin Labels at Bwin.party Digital Entertainment, Founding Partner Trendee Europe and Owner of Sport One Online Gambling Consultancy.

Diversity, Equity & Inclusion at LiveScore Group

  • We use our platform for positive social change and work to build a company our employees are proud to work for. We have a long-term commitment to diversity and inclusion. Our I.D.E.A (Inclusion, Diversity, Equality, Awareness) Forum is critical to our business and is embedded in our organisational structure to support a sense of belonging for everyone and to create a culture that allows all employees to thrive.

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