GTM Strategy & Execution Senior Manager, Equinix

• 5–8 years of experience in management consulting, corporate strategy, revenue strategy, or GTM strategy roles in technology or related industries
• Demonstrated ability to develop business cases, strategic frameworks, and growth recommendations for C-suite or senior commercial leadership
• Strong analytical skills with the ability to structure ambiguous problems, identify the right questions, and drive to a defensible point of view
• Experience working across Sales, Marketing, or Customer Success in a matrixed enterprise environment
• Exceptional executive communication and presentation skills — clarity of thought translates directly to clarity of output
• Comfort operating with limited precedent and building from a blank page

Desirable

• The GTM Strategy Manager is a high-impact individual contributor role responsible for shaping how Equinix goes to market across Sales, Marketing, Customer Success, and Channel
• This role leads with strategy: identifying growth opportunities, diagnosing GTM inefficiencies, developing frameworks and recommendations for CRO leadership, and designing the commercial motions that drive revenue
• Program activation and execution oversight are secondary responsibilities that support the broader strategic agenda
• The ideal candidate is a structured thinker with a consulting, corporate strategy, or revenue strategy background who thrives on ambiguity, builds compelling business cases, and knows how to translate market and pipeline signals into clear strategic direction
• GTM Strategy Development — Primary Focus
• Define and develop GTM strategy across priority segments, verticals, and sales motions in alignment with CRO objectives
• Identify and size growth opportunities through analysis of pipeline, market positioning, competitive dynamics, and customer behavior
• Build strategic frameworks, business cases, and growth playbooks from scratch — not just refining existing ones
• Synthesize field intelligence, data signals, and stakeholder input into clear, structured recommendations for senior leadership
• Challenge existing commercial assumptions and bring an outside-in perspective to GTM design decisions
• Sales Play & Motion Design
• Lead the strategic design of Sales Plays — defining target segments, competitive positioning, value proposition, and motion architecture
• Partner with Enablement and to translate strategic intent into field-ready tools
• Analyze adoption and pipeline performance data to refine motion design and prioritize future investments
• Cross-Functional Strategic Alignment
• Serve as a strategic thought partner to Sales, Marketing, Customer Success, and Channel leadership
• Navigate complex, matrixed stakeholder environments to build alignment behind strategic priorities
• Develop and present executive-level materials including CRO business reviews, strategic narratives, and investment recommendations
• Initiative Activation & Performance
• Oversee the activation of strategic initiatives once designed — ensuring key milestones are on track and escalating blockers
• Define and track KPIs that meas ure strategic impact, distinguishing signal from noise in performance data
• Surface optimization opportunities based on field feedback and performance trends; recommend adjustments to strategy, not just tactics