Client Advocacy Global Lead, Bazaarvoice
$148-157k
UGC-based shopper engagement platform
Be an early applicant
UGC-based shopper engagement platform
1001+ employees
Be an early applicant
$148-157k
1001+ employees
Company mission
To build smarter shopper experiences across the entire customer journey.
Role
Who you are
- The ideal candidate brings deep knowledge of current industry trends and a client-centric mindset to build lasting strategic relationships and network effortlessly
- Experience: 7+ years in B2B SaaS community management, customer marketing, or advocacy programs
- Platform Expertise: Hands-on experience with advocacy/community tools (e.g., Gainsight, Salesforce Experience Cloud) and CRM/Marketing suites (Salesforce, HubSpot, Marketo)
- Track Record: Proven track record working directly with C-level executives and managing complex stakeholder relationships
- Bonus: Experience in the brand, retail, or e-commerce tech space
- Knowledge: Expertise in connecting industry trends to brand relevance and product/solutions, including forward-looking understanding of how authentic reviews and other UGC fuels modern AI discovery
- Skills: Outstanding storytelling ability, analytical acumen, strong cross-functional leadership, and deep customer empathy
- AI-Driven Operations: Experience integrating AI tools and automation to streamline workflows and program management
What the job involves
- Bazaarvoice is seeking a Global Lead, Client Advocacy to build, nurture, and activate the voices of clients, partners, and industry influencers
- This high-visibility role is pivotal in transforming clients into vocal brand advocates, generating authentic social proof, and fostering a strong sense of community among our user base
- Working closely with cross-functional teams, you will strategize, execute, and measure initiatives that amplify client stories, gather actionable insights, and power compelling marketing assets to drive broader sales and business objectives
- Advocacy Program Management & Insights:
- Program Strategy: Manage and scale a high-impact global advocacy program using top-tier platforms (e.g., Gainsight, G2, Gartner Peer Insights)
- Advocate Activation: Recruit and onboard key clients for high-value advocacy initiatives, including the Client Advisory Board, case studies, and live events
- Client Voice & Insights: Capture structured feedback and community trends to help inform Product, Sales, and Client Success strategies
- ROI & Impact: Track, analyze, and report advocacy metrics and their direct impact on brand reputation, deal velocity, and revenue generation in partnership with MarketingOps
- Community Strategy & Content Execution:
- Community Growth: Build and execute a B2B community strategy across optimal channels (forums, portals, virtual events) to drive engagement and retention
- Storytelling Engine: Partner with Content Marketing to extract client stories and produce video interviews, testimonials, and thought leadership pieces
- Events & Facilitation: Host virtual meetups, AMAs, and user groups to encourage peer-to-peer connection and active platform participation
- Cross-Functional Alignment:
- Sales Enablement: Connect Sales teams with referenceable clients and equip them with real-world social proof assets to generate pipeline and close deals faster
- Client Success & Campaign Integration: Partner with CS to proactively identify champions and weave client advocacy directly into major marketing launches
- Insights, Analytics & Measurement: Identify high-performing clients, and translate performance data into compelling success stories
Application process
- As part of our final selection process, the successful candidate will be required to undergo a routine pre-employment background check. This process is strictly conditional upon your prior written consent
Our take
User-generated content has become one of the biggest forces in online shopping and many people are turning to reviews from real customers instead of polished advertising campaigns. But that creates a challenge for brands, which now have to manage huge amounts of customer content while keeping it authentic and trustworthy.
Bazaarvoice is helping brands collect and share customer reviews, ratings, photos, and videos across online stores and social platforms. And its latest TikTok Shop integration allows brands to automatically place trusted customer reviews directly onto product pages, helping build trust and boost sales from day one.
Founded in 2005, Bazaarvoice now works with more than 13,000 brands and retailers worldwide, showing just how valuable authentic customer feedback has become in eCommerce. As shopping and social media continue to merge, demand for trusted user-generated content is only expected to grow, so its only likely Bazaarvoice will continue to grow too.
Steph
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2008
$7.1m
SERIES C
Sep 2007
$8.8m
SERIES B
Total funding: $19.9m
Company benefits
- Mental wellness matters: All team members get access to the Modern Health platform, which provides resources for personal/professional coaching, therapy, and meditation.
- Improve your community and b:generous: We believe in investing our time and money to support our communities globally.
- Embrace wellness and reward others: Through our YouEarnedIt platform, achievements, wellness, volunteering, and coaching is celebrated and rewarded, and everyone has a voice.
- Paid sabbaticals: We reward employees for hard work. After five years with Bazaarvoice, you can apply for an eight-week paid sabbatical.
- Recognition-based culture: We provide opportunities for annual merit rewards, company bonus schemes, and growth within your role.
- Flexible work from home policies: The working world has changed. So have we.
Company HQ
Stonelake Office Park, Austin, TX
Leadership
Keith Nealon
(CEO)Advisory Board Member at Axonista. Previously President and General Manager of the Cloud Division at ShoreTel for 2 years, an Advisory Board Member at Smartling for 6 years, and CEO at Vyze for 4 years.
Salary benchmarks
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