Digital Content Marketing Executive, Climate X

• Outstanding writing, editing, and proofreading skills, with strong positioning and value add judgement
• Proven experience producing B2B content for institutional or professional audiences, ideally in fintech, financial services, enterprise SaaS, or adjacent technical domains
• Strong ability to translate complex material into clear narratives, without oversimplifying or relying on hype
• Experience managing writers or contributors, including briefing, editing, and quality control
• Commercial mindset: you understand how content supports pipeline, product marketing, and buyer decision-making
• Comfortable collaborating with subject matter experts and challenging vague claims to sharpen the narrative

Desirable

• This role is the digital marketing conduit, delivering our content needs between the business and the market, as well as to affiliates (journalists and strategic partners)
• We’ll want you to be able to extract complex climate resilience narratives from internal teams, translate them into clear, value-driven, credible content for enterprise audiences, and help convert that clarity into qualified demand
• You will also manage and elevate work produced by external writers, ensuring every asset meets Climate X standards for scientific defensibility, tone, and commercial relevance
• Your primary audiences are institutional: asset managers, REITs, and investment banking (plus adjacent risk and portfolio teams)
• 1) Narrative translation for institutional buyers
• Break down complex climate risk concepts into structured narratives that make sense to investment and risk audiences
• Turn technical inputs into decision-ready content: explainers, frameworks, use cases, and point of view pieces
• Maintain scientific integrity while improving accessibility and persuasion for professional readers
• 2) Lead generation and conversion support
• Produce and optimise funnel content that supports qualified lead generation: landing pages, gated assets, email sequences, product pages, and campaign copy
• Align content to buyer intent and objections for asset managers, REITs, and investment banking teams, improving conversion and reducing friction
• Work with the team to build content systems that compound: one core narrative, multiple formats, repeated exposure
• 3) Product marketing enablement
• Partner with Product Marketing to turn product truth into market clarity: messaging, positioning, web copy, and enablement collateral
• Support launches and product updates with cohesive content packs that Sales can use immediately
• Capture feedback from Sales and customers and feed it back into messaging and content priorities
• 4) Manage writers and editorial quality
• Brief, manage, and edit external writers and contributors, improving structure, flow, and technical accuracy
• Set expectations and workflows so writers deliver usable drafts with fewer iterations
• Own editorial QA across marketing outputs: proofreading, tone, consistency, terminology, and factual accuracy
• Maintain a practical style guide and content standards that others can follow
• 5) Distribution and performance
• Publish and manage content across website, email, and social in collaboration with the team
• Apply strong SEO fundamentals: search intent, keyword mapping, internal linking, metadata, and content refreshes
• Use analytics and qualitative feedback to improve performance over time