PPC Executive, Immediate Media Co
£26.4-31k
+ Commission
Special interest content and platform company
Open for applications
Special interest content and platform company
501-1000 employees
Open for applications
£26.4-31k
+ Commission
501-1000 employees
Company mission
To help their audiences get the most out of the things they love, whatever they spend their time and energy on.
Role
Who you are
- 1+ years’ experience managing PPC campaigns
- Hands-on knowledge of Google Ads Manager and GA4
- Good understanding of targeting strategies, KPI tracking
- Data-savvy and comfortable building reports
- Some experience managing campaign spends and reporting on performance metrics like CPM, CPC, CPV
- Proactive mindset with a love for testing, learning, and iterating
- Excellent written and verbal communication skills
- Strong copywriting or creative direction skills would be a bonus
What the job involves
- As a data driven PPC Executive, your role will be to take full ownership of our Google Ads campaigns for some of the UK’s most exciting consumer events
- This role is all about PPC
- Paid search strategy, performance optimisation, and driving real results
- While you’ll have the opportunity to shadow or support on paid social campaigns, the core focus is Google Ads and performance marketing
- You’ll be part of a collaborative team, working closely with our Head of Digital and Senior Digital Executive to take full control of PPC strategy and performance
- Set up, manage, and optimise PPC campaigns across Google Ads
- Build PPC plans that align with business goals
- Manage budgets, bidding strategies, and day-to-day performance
- Write and test ad copy with support from brand marketing teams
- Monitor results and report on performance with clear, actionable insights
- Create campaign dashboards using Looker Studio (Google Data Studio)
- Stay up to date with platform changes and best practices
- Work closely with SEO, web, data, and commercial teams for joined-up campaigns
- Run A/B tests to improve creative and targeting
- Track key metrics (e.g. CPC, ROAS, CTR) using GA4 and Google Ads Manager
- Take ownership of PPC spend, optimising regularly to improve ROI
- Occasionally support with Paid Social (Meta) campaigns
Salary benchmarks
Our take
Immediate Media is a multinational publishing house that originated from the combined assets of multiple, formerly independent publishing houses, such as BBC Magazines, Magicalia, and Future.
Immediate, which was acquired by Hubert Burda Media in 2017, stands out for its niche as a content and platform company that only focuses on special interest markets, offering content from over 75 consumer brands ranging from Radio Times and CBeebies to BBC History and Cycling Plus. This breadth of specialised content has led to over 74M global consumers.
The company continues to see growth as it acquires new companies to expand its portfolio. Already the UK’s leading food media publisher - boasting 30M monthly users in this sector - it recently acquired Nutracheck, a food diary app and website, to enhance its food portfolio and further expand its digital capabilities.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Company benefits
- Contributory pension
- Life assurance
- 25 days annual leave,
- Extra day off for your birthday
- Extra day off around Christmas
- Holiday purchase and sale scheme
- Recruitment referral scheme
- Employee assistance programme
- Flexible/Hybrid Working
- Gym Discount
- Enhanced maternity, paternity and adoption benefits
- Retail and restaurant discounts
- Child-care vouchers
Company HQ
West Kensington, London, UK
Leadership
Sean Cornwell
(CEO)Co-founder of EarthFirelce and founder of DMEurope.com. Previously served as CEO for Direct Ferries, Chief Digital Officer for Travelex, COO for Shutl, and Managing Director & Vice President of International and Mobile for eHarmony.com.
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