Events and Brand Marketing Specialist, ActiveCampaign
$76-104.5k
2-3 days a week in office
Customer experience automation
Be an early applicant
Customer experience automation
501-1000 employees
Be an early applicant
$76-104.5k
2-3 days a week in office
501-1000 employees
Company mission
To help businesses and organizations to automate their entire customer experiences.
Role
Who you are
- 2+ years of experience in event marketing, experiential marketing, or brand activations, including experience with trade show management
- Strong organizational and project management skills with a meticulous eye for detail
- Excellent communication and writing skills with a collaborative, roll-up-your-sleeves attitude
- Ability to lift up to 20 pounds
- Ability to work from our Chicago office 2-3 days a week
- Passion for community, storytelling, and brand experience
- Ability to juggle multiple priorities and thrive in a fast-paced environment
- Experience with tools like Asana, Slack, Google Workspace, or event platforms (Eventbrite) is a plus
- Comfortable with traveling for sponsored in-person events (approximately 25% of the time) as well as occasionally working weekends or nights based on event needs
What the job involves
- ActiveCampaign is seeking a detail-oriented and execution-focused Events & Brand Specialist to support the planning, promoting, and delivering of events that enhance brand visibility, customer engagement, and employee alignment
- This role plays a key part in executing our global events strategy, which includes customer activations, industry conferences and trade shows, internal programs, and strategic partnerships
- You’ll help manage logistics, vendors, and timelines, support budget tracking, and ensure consistent, high-quality execution across all event types
- You’ll work cross-functionally with marketing, sales, customer experience, product, and people teams to ensure every event is aligned with our brand standards and business goals
- From field events that drive pipeline to internal initiatives that build culture and connection, your contributions will help shape a cohesive brand experience that resonates with both external audiences and our global team
- Support the end-to-end planning and execution of virtual and in-person events, including logistics, vendor coordination, swag, and post-event follow-up
- Manage bookings and logistics for ActiveCampaign customer education events, including venue sourcing, scheduling, and calendar coordination
- Coordinate vendor and venue communications, oversee swag fulfillment, and support invoice and budget tracking
- Track and fulfill employee swag requests in partnership with the People team and external vendors
- Manage RSVP tracking, name badge printing, and ticketing platforms to ensure a seamless attendee experience
- Monitor the event inbox, triage requests, and maintain clear internal communication across stakeholders
- Assist with event promotion by coordinating assets with email, social, and content teams
- Support event performance reporting and KPI tracking (e.g., attendance, engagement, impact)
- Maintain a shared calendar of events and contribute to internal communications that align teams around event goals
Our take
Marketing and CRM tools are essential to scale a business in the current landscape. Existing tools for optimizing engagement, scalability and data analytics have surged in popularity, but many solutions remain unaffordable for small businesses.
ActiveCampaign provides an integrated platform for email marketing, marketing automation and CRM with the focus on providing businesses with the ability to optimize customer experiences. The platform leverages machine learning and automation to increase the rate that its clients can scale their engagement levels, regardless of whether the user is running a small or large business.
Despite high-profile competitors, the company has found a gap in the market by providing an integrated and unified solution combining hundreds of tools. The platform is available as an entire package for enterprises, but smaller companies can opt for cheaper and streamlined tool kits. In 2022, ActiveCampaign announced the implementation of over 400 customer ideas into its product. It has also partnered with ActiveEngine, the first ActiveCampaign-only agency, to enable businesses to make better discovery calls and close more deals. With the 2024 opening of a hub in Krakow, it is further expanding its European footprint.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-18% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2021
$240m
SERIES C
Jan 2020
$100m
SERIES B
Total funding: $360m
Company benefits
- Mac computer, modern apps, and access to a $250 quarterly WFH stipend, as well as regional Hubs that serve as a central meeting space.
- Open PTO, the ability to work remotely, a sabbatical program, and flexibility in your work schedule.
- Access to the Calm meditation app, the Modern Health coaching app, and telemedicine support for mental health.
- Equity for all employees to help create alignment and an ownership mindset across all team members as we grow.
- Access to 1:1 sessions with career coaches, and Udemy subscriptions.
- Generous 401K matching that have no wait or vesting requirements.
- Dedicated Employee Resource Groups for moms, dads, and parents, manager training to better support working parents, and flexible working schedules to make parenting during remote work a bit less stressful.
- Dedicated career development conversations and regular salary reviews.
- Full medical, dental, and vision, and pay 100% of your premiums for the HSA plan.
- Stay connected with teams around the globe through digital outings & trainings, an automated coffee roulette program, and biannual team kickoffs.
- Donation matching and 3 days of Volunteer Time Off for all employees every year. We also make it easy to participate in local elections by giving employees the day off.
Company HQ
Chicago Loop, Chicago, IL
Leadership
Jason VandeBoom
(CEO)Jason founded ActiveCampaign in January 2003 as CEO. They have worked there ever since, alongside being a Future Founders Board Member since February 2020.
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