Cameo is an American video-sharing website that allows celebrities to interact with users via video. For a low price of $5 to a high fee of $3,000, customers pay Cameo for lightly scripted messages from celebrities.
They've helped create over 500,000 moments for their customers and built a marketplace for over 20,000 celebrities to connect with their biggest fans. They're breaking down the exclusivity myth of celebrity by building personal relationships between fans and talent.
Whilst Cameo has done exceptionally well over the past few years, it's now starting to wane as it fails to source A-listers for its platform, and as a result, the company has reduced the number of its staff. Off the back of the launch of Cameo Business, a lack of proper disclosure concerning endorsements led to several lawsuits filed against the company in 2024. However, the company has taken action to balance the costs with its cash reserves and refocus its goals.
Freddie
Company Specialist at Welcome to the Jungle