Senior Field Marketing Manager, Red Canary
$95.2-115k
This role is also eligible for participation in the company's bonus program and eligible for a grant of stock options
SaaS threat detection and security operations
Open for applications
SaaS threat detection and security operations
201-500 employees
Open for applications
$95.2-115k
This role is also eligible for participation in the company's bonus program and eligible for a grant of stock options
201-500 employees
Company mission
To make security stronger, safer, and more comprehensive.
Role
Who you are
- 7+ years of proven experience in a B2B field marketing role
- Understands Red Canary's overall strategy and partners with cross-functional teams to shape a joint strategy and experience planning and implementing marketing programs with cross-functional partners
- Creative and innovative thinking with a willingness to take risk, iterate and learn
- Proactively engages in forward thinking and innovative initiatives in the business and scales them to their own work
- Proven ability to drive cross-functional collaboration across diverse sets of stakeholders
- Exceptional project and time management skills - highly organized, detailed focused, results-driven, and accountable
- Excellent interpersonal skills to deal professionally with senior executives, vendors and team members at all skill levels of the org
- Owns event execution and leads others (direct and indirect) to meet deadlines while maintaining quality of the work; proactively identifies and leads work streams to achieve goals
- Self-starter, highly motivated, and think through problems to come up with innovative solutions; excellent problem-solving skills, strategic and analytical capabilities
- Experience successfully managing third-party vendors, contractors and budgets
- Working knowledge of Salesforce CRM application(s), Tableau and Marketo
- Experience with planning and carrying out multiple, sophisticated marketing programs and working towards strategic goals
- Experience in enterprise account-based marketing (ABM)and sophisticated accounts preferred
What the job involves
- As a Senior Field Marketing Manager, you will be responsible for analyzing sales pipeline health, developing relevant insights, and crafting, executing, and measuring campaigns and events to build and progress sales pipeline within your region
- As the trusted advisor to sales leadership, you will have an in-depth understanding of the nuances of your region
- You will also collaborate and connect with cross-functional marketing teams to ensure you are actively sharing feedback from the field to influence upcoming programs and campaigns
- Have complete ownership of your region's marketing campaigns, events, and programs, from beginning to end
- Plan, build, and execute event concepts and campaigns based on target customer data using standard methodologies including allocating budgets, selecting the tactical mix, crafting offers and calls to action, and setting the individual program goals and measurement criteria for all campaigns
- Implement programs while using your creativity and expertise to develop outstanding scalable, digitally led and in person experiences to drive new logos
- Forecast, measure, analyze and report on the impact of event/campaign demand creation activities on sales pipeline, revenue, and conversion against the agreed pipeline goals
- Own regional pipeline targets, marketing lead funnel, and conversion metrics for go-to-market, as well as the team’s efforts to improve and optimize
- Communicate regularly with stakeholders on program results and findings for your campaigns and events; aggregate results weekly, monthly and quarterly
- Working on multiple, simultaneous marketing programs that require both strategic thinking and creativity as well as high-speed tactical execution; look to develop templated scalable programs that will grow with the company
Application process
- The application deadline is January 31, 2025
Our take
Red Canary is a leading provider of managed detection and response (MDR) services, dedicated to protecting organizations from threats across cloud workloads, identities, SaaS applications, networks and endpoints. The company offers advanced threat intelligence and 24/7 monitoring to help security teams reduce risks and respond effectively.
Recently the company introduced new features and updates to further enhance its services. The company expanded support to Amazon Web Services, Microsoft Azure, and Google Cloud Platform, and partnered with clients to modernize Security Operations Centers using Microsoft Sentinel, demonstrating Red Canary's commitment to improving security operations and maximizing existing security investments.
Red Canary's success is evident from its impressive client base and industry recognition. Protecting over 2.5M endpoints with a 99% threat accuracy and maintaining a customer satisfaction rating of around 99%. The company now plans to expand its impact to reach over 150,000 professionals through educational initiatives.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Feb 2021
$81m
SERIES C
Apr 2019
$34m
EARLY VC
Total funding: $129.9m
Company benefits
- Red Canary offers a 100% paid plan option for medical, dental and vision for you and your dependents. No waiting period
- All new hires are eligible for benefits as of their first day
- Take the time you need to recharge including vacation, sick, bereavement, jury duty, and holidays
- Red Canary offers a variety of plans to fit you and your dependent specific needs including FSA, HRA and HSA, with employer funding to offset out of pocket health care expenses
- With 60% remote workforce, Canaries can work virtually from almost anywhere in the US
- Full base pay to bond/care for your new child
Company HQ
Union Station, Denver, CO
Leadership
Brian Beyer
(CEO)Having studied at Purdue University, they worked as a Software Development Lead at Northrop Grumman and Solidyn for almost 4 years. They left Kyrus Technology in January 2014 to co-found Red Canary.
Chris Rothe
(CTO)They started their career as an IT Specialist, before spending over 3 years at Lockheed Martin as a Software Engineer and VP of Technology at Soidyn Solutions. Following 9 months at Kyrus, they co-founded Red Canary in January 2014.
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