Acquisition Marketing Specialist, Grammarly
$88-122k
Salary dependant on location
AI-powered writing assistant
Job no longer available
AI-powered writing assistant
1001+ employees
Job no longer available
$88-122k
Salary dependant on location
1001+ employees
Company mission
Grammarly's mission is to improve lives by improving communication.
Role
Who you are
- Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable
- Is inspired by our MOVE principles, which are the blueprint for how things get done at Grammarly: move fast and learn faster, obsess about creating customer value, value impact over activity, and embrace healthy disagreement rooted in trust
- Is able to collaborate in person 2 weeks per quarter, traveling if necessary to the hub where the team is based
- Has a knack for analyzing data, blending quantitative and qualitative insights to inform decisions, and seeks to expand their proficiency in marketing analytics, especially in Google Analytics
- Can work cross-functionally with leaders on product, engineering, creative, analytics, and insights to unlock new growth opportunities
- Proactively invest in skill development and are passionately curious
- Can evaluate and consider various scenarios in light of strategic goals and balance them
- Develops a structured, strategic pipeline for innovation in performance marketing and about other teams' goals and projects, allocating resources (bandwidth and spending) accordingly
- Hyper-focused on results and use this "lens" every day to assess performance, guide their team, and make decisions
- Seekscan says "no" to the nonessentials, develops a prioritization framework, and executes it, considering short-term vs. long-term thinking
- You have a passion and experience building programs from the ground up
- Has paid marketing channel management experience planning, executing, and optimizing campaigns across at least 2 different platforms
What the job involves
- To achieve our ambitious goals, we’re looking for an Acquisition Marketing Specialist to join our Acquisition Marketing team. The Acquisition Marketing Specialist will have a unique opportunity to join a world-class marketing team and learn about growing and highly impactful marketing programs
- Drive direct impact on the business through supporting paid acquisition channels
- Gain exposure to many marketing channels, including digital (YouTube, Paid Search, Display) and brand advertising
- Support channel managers with performance analyses
- Manage daily and weekly reporting as needed
- Write ad copy and creative briefs for paid search or other channels
- Manage and optimize campaigns, leveraging data from incrementality tests, MTA, MMM, and more
- Implement targeting and bid strategies to drive efficiency
- Conduct competitive analyses and monitoring for the acquisition team
- Build plans for new and emerging marketing channels
- Work with creative, lifecycle marketing, marketing analytics, brand, and product marketing to build holistic acquisition strategies
Our take
From professional writing to everyday correspondence, effective communication is critical. Grammarly is an AI-powered writing assistant that helps people write clearly and without mistakes, checking spelling, grammar, and other potential pitfalls.
Grammarly was originally launched as a subscription service for students, although the platform has moved into the mainstream in the last decade. It went freemium in 2015 and now works across more than 500,000 applications and websites, including email clients, enterprise software, and word processors. Paid tiers give users more tools beyond grammar and spelling checks, including things like word choice, sentence rewrites, tone adjustments, fluency, and formality level.
The company has been profitable since the beginning and now has a valuation of more than $13 billion, placing it among the 10 most valuable startups in the US. The AI writing assistant space is heating up, and Grammarly is hoping to defend its position against offerings including Scalenut, Ginger and Microsoft's Editor by the release of its SDK, making it far easier to integrate Grammarly into other applications. So far, this has been used in over 4,000 products and earned excellent ratings and increased user numbers of Grammarly's service.
Steph
Company Specialist at Welcome to the Jungle
Insights
44% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Nov 2021
$200m
LATE VC
Oct 2019
$90m
LATE VC
Total funding: $400m
Company benefits
- Support for professional development with training, coaching, and regular feedback
- Global, local, and team-specific events and programs
- Catered lunches
- Gym and recreation stipends
- Admission discounts
- Work from home opportunities
- Medical, dental, vision, financial, and other benefits, as well as equity
- Support to set up a home office
- Ample and defined time off
- 401(k) matching
Company HQ
Financial District, San Francisco, CA
Leadership
Alex Shevchenko
(Co-Founder & Board Member)Studied at Vienna's International University before receiving an MBA from the University of Toronto. Co-founded MyDropBox.com in 2006. The company was bought by Blackboard Inc. three years later. Co-founded Grammarly in 2009.
Max Lytvyn
(Co-Founder & Board Member)Studied for an MBA at Vanderbilt University before joining Blacboard Inc. as Director of Product Strategy in 2007. Was General Manager and then Partner at Sciworth Labs from 2004 to 2013. Was a Board Member at Uniweb and invested in farmland investment platform FarmTogether.
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