Sales Development Representative, Expend

High-Growth London Fintech

Salary not provided

+ Equity & base salary plus uncapped commission

Hubspot

Junior level

London

Remote from UK

More information about location

Expense management solution for businesses and accountants

Be an early applicant

Expense management solution for businesses and accountants

21-100 employees

FintechB2BEnterprisePaymentsBookkeepingSaaSAccountingAutomation

Be an early applicant

Salary not provided

+ Equity & base salary plus uncapped commission

Hubspot

Junior level

London

Remote from UK

More information about location

21-100 employees

FintechB2BEnterprisePaymentsBookkeepingSaaSAccountingAutomation

Company mission

On a mission to simplify the painful business expenses process saving companies time, hassle & money, providing a new level of expense automation & budget control.

Job

Company

Role

Who you are

Are you an ambitious, lead-hungry SDR looking to make a big impact at a fast-paced SaaS company?
1+ years of experience in a Sales Development Representative (or similar lead generation) role, ideally in SaaS or Fintech
Proven track record of hitting or exceeding KPIs and targets for meetings/bookings or pipeline generation
Strong communication skills - clear, persuasive, and confident with both written and spoken communication. Confidence, a professional appearance and clarity on the phone (or through multi video call channels) is a must
Familiarity with outbound sales frameworks (e.g. MEDDIC) and qualification best practices
Skilled at asking the right questions to uncover needs and pain points. Able to handle objections and keep prospects intrigued
Experience using CRM tools like HubSpot (preferred) or similar
A self-starter mentality - motivated, proactive, and organised, especially in a remote work setting. You never let a follow-up slip through the cracks
You're a collaborator, and while you love winning, you also share knowledge with peers and work well with Sales team members and Account Managers to achieve collective goals
Adaptable to change, fast-paced environments, and different prospect types
Enthusiasm for technology and a genuine interest in solving real business problems

What the job involves

We are looking for an ambitious and motivated Sales Development Representative (SDR) to join our expanding Sales team
If you thrive on high-volume outreach, love engaging with C-level prospects, get a rush from booking that next big meeting, and want the opportunity to earn from your own pipeline, we want to hear from you
This junior but pivotal role is perfect for someone eager to make their mark in SaaS sales, thrive in a startup environment, and be directly responsible for driving top-of-funnel growth
As an SDR at Expend, you’ll be the first point of contact for potential customers, engaging with finance leaders across a wide range of industries - including care homes, childcare, logistics, and professional services
Your mission: spark interest, qualify leads, and book meetings that fuel our sales pipeline
Prospect and engage daily with CFOs, Finance Directors, and other senior decision-makers using a mix of outbound calls, emails, and LinkedIn messaging
Qualify inbound leads from marketing and website activity quickly and effectively, understanding their needs and ensuring fit
Book high-quality meetings and demos for Senior Sales people, providing detailed handover notes to support deal conversion
Nurture leads over time through follow-up sequences and content sharing to keep them engaged
Own your pipeline, ensuring consistent activity tracking and accurate forecasting within our CRM (HubSpot)
Collaborate closely with senior members of Sales and Marketing to refine targeting strategies, messaging, and improve lead conversion
Your success will be visible, the more meetings you book, the faster we grow, the more you earn
Contribute ideas and best practices to our growing SDR playbook and help shape the future of the Sales function
Prove yourself in this role, and there’s a clear path to advance, whether you aspire to be an Account Executive, Sales Manager, or beyond

Salary benchmarks

Our take

Expense management is a huge sector, dominated by big businesses using outdated approaches. Expend are setting out to revolutionise the space with their all-in-one expense management tool.

This aims to optimise laborious processes, reduce fraud by increasing accuracy, and ensure accountability, saving businesses time in repetitive admin tasks. Its customers include Amazon, AgeUK, Cote Brasserie, Chopstix and Capitalise.

So far, Expend has had excellent customer traction and widespread penetration into the UK SME market, having integrated with Visa Business Cards in 2023. They are now aiming to rapidly build on this growth by utilising a network of fintech investors.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Top investors

Glassdoor (3.9)

Trustpilot (4.5)

Company

Funding (last 2 of 6 rounds)

May 2021

$0.7m

SEED

Jul 2019

$1.8m

SEED

Total funding: $4.3m

Company benefits

A Competitive Salary with a generous equity component
Being part of the team, you'll be able to own part of Expend
Your own Expend Card (no more out of pocket expenses!)
Remote working, with the requirement to work in an office on an ad hoc basis as required
Flexible location and working hours
All the tech you need to get your job done
25 days holiday allowance + Bank holidays
Frequent social events online and in real life (when allowed) including regular Friday happy hours, a book club, working-from-cafe days and more!
A positive, collaborative, and innovative environment - there’s no such thing as a bad idea!
As a small team, we can consider putting in place other benefits if important to you - please ask!

Company HQ

Soho, London, UK

Leadership

Johnny Vowles

(CEO)

Experienced creator of tech products and founder of JPV Online, MPAP Network and Jamboo.

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