SEO Lead, HeyJobs
€75-90k
Office located in Kreuzberg, Berlin
Recruitment and talent platform
Be an early applicant
Recruitment and talent platform
201-500 employees
Be an early applicant
€75-90k
Office located in Kreuzberg, Berlin
201-500 employees
Company mission
To help everyone find the right job to live a fulfilling life.
Role
Who you are
- Proven leadership in SEO: experience managing people and coaching/developing talent; track record in setting direction, driving results, managing performance, and building a strong team
- Strong all-around SEO expertise (technical, on-page, off-page) with a track record of moving organic traffic, rankings, and conversion outcomes at scale
- Strategic thinker who can identify high-leverage opportunities and craft a long-term, high-impact roadmap across B2C and B2B use cases
- Solid technical skills: SEO-relevant frontend fundamentals (HTML, basic CSS), schema/structured data, entity optimization; familiarity with Core Web Vitals and collaborating effectively with Engineering
- Deep experience leveraging GenAI for SEO (workflows, content ops, internal tooling) and optimization for emerging paradigms (AEO/GEO, SGE/LLM visibility); hands-on with programmatic SEO
- Strong problem solving and analytical skills beyond spreadsheets (e.g., SQL or Python); proficiency with GA4, Google Search Console, and major SEO tools (e.g.Ahrefs/SEMrush/Screaming Frog)
- Language: English is a must; German is nice to have
What the job involves
- As the SEO Lead, you will own the organic growth engine that brings millions of job seekers and employers to HeyJobs - reducing paid dependency, unlocking sustainable acquisition, and directly contributing to our mission of being the #1 provider of hires
- You will set the direction and strategy for our SEO, lead and coach a growing team (starting with one direct report), and serve as a role model for our leadership values: generate business impact, build a winning team, and live our culture
- You’ll partner closely with Product, Engineering, and Creative/Content to scale programmatic and AI-powered SEO, improve technical foundations, and capture emerging discovery opportunities (AEO, GEO, SGE/LLM, and social search)
- With clear progression paths, you’ll have the runway to expand scope, grow the team, and drive step-change improvements in qualified traffic, conversions, and hires
- Your personal development and promotion opportunities are also guaranteed with us
- Lead the SEO function: set direction, hire and develop top talent, drive results, manage performance, and role-model our values across cross-functional squads (1 direct report initially; PMs and Engineers as embedded partners)
- Own the SEO strategy and 12–18 month roadmap across B2C and B2B funnels; prioritize initiatives that maximize qualified traffic, conversions, and incremental hires
- Build and scale AI-powered and programmatic SEO: leverage GenAI workflows for research, content, internal tooling; optimize for answer engines (AEO), local intent (GEO), and LLM-driven discovery (SGE, Perplexity), plus social/TikTok SEO where relevant
- Drive technical SEO excellence: site architecture, internal linking, schema/structured data, entity optimization, Core Web Vitals, crawl/indexation and log analysis; partner with PMs/Engineers to ship high-quality improvements
- Own channel performance end-to-end: establish KPIs, forecasting and dashboards (Tableau, GA4, GSC, Ahrefs/SEMrush), run experiments, report impact, and iterate based on data
- Initiate and run cross-functional growth initiatives with Product, Data, Creative/Content and Paid; align SEO with content strategy, CRO, and broader growth plans
Our take
For a long time, recruitment has relied on the same outdated processes and job boards. HeyJobs leverages machine learning to modernise the sector with a self-learning algorithm that matches workers with jobs that fit their profile.
The platform also optimises job adverts, saving employers money on their advertising spend. HeyJobs is now used by enterprises such as Sky, PayPal, Allianz and Motel One among many others, and over 750,000 people have found jobs through the platform. Its success in breaking into a market dominated by large incumbents like TotalJobs and Indeed is a testament to the ability of its cutting edge product to match talent to opportunities.
The company has accrued impressive funding, which has enabled it to invest heavily in developing its AI and expanding into new markets. In 2021 it doubled its headcount and is looking to continue to onboard talent to help power its R&D efforts and its rapid growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
14% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2022
$40.7m
SERIES B
May 2019
$11.7m
SERIES A
Total funding: $55.5m
Company benefits
- Diverse team: English is our working language. We have 23 different nationalities, 47% women (50% female leaders), a team of 40+ in tech, and are an LGBT+ champion
- High-growth stage: €20M+ in funding, currently raising a Series B, and more than doubling the team in 2022
- Work-Life balance: Hybrid working mode with 2 flexible days remote per week - due to COVID, currently 100% remote with the option to work from the office
- Great office: at Paul-Lincke Ufer (Kreuzberg) - great lunch options and food markets close by
- Perks & benefits: Mila health, discounted urban sports membership, team lunches, free drinks at the office, and much more
- High-quality equipment: Standing desks at the office, laptop of choice (Thinkpad / MacBook), headset, monitor for remote work
Leadership
Marius Luther
(CEO)Previously worked as a Consultant at McKinsey, and was CMO of Wimdu. Was Founder & CEO of Memorado.
Marius Jeuck
(CTO)Was Co-Founder & Head of Data Intelligence at Wimdu, and Founder & CTO of Memorado.
Marius Luther
(CEO)Was previously Founder & CEO of Memorado. Before than was CMO at Wimdu and a Consultant for McKinsey & Co.
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