Head of Product Marketing, Samba TV
$170-230k
5 days a week in office
Data & measurement for smarts TVs
Open for applications
Data & measurement for smarts TVs
201-500 employees
Open for applications
$170-230k
5 days a week in office
201-500 employees
Company mission
To create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Role
Who you are
- Bachelor's degree required; MBA preferred
- 7+ years of experience in product marketing including leading a team, with a strong preference for experience marketing to agencies and brands
- Exceptional writing and communication skills, with the ability to simplify complex concepts for diverse audiences
- Proven ability to drive results-focused marketing strategies while maintaining a clear strategic vision
- Strong ability to collaborate across teams and build credibility with product, sales, and customer stakeholders
- Passion for technology and innovation, with a deep understanding of market trends and customer needs
- Ability to thrive in a fast-paced, high-growth environment, navigating ambiguity with confidence and adaptability
What the job involves
- We are seeking a Head of Product Marketing to drive go-to-market strategies and support sales efforts across Advertisers, Publishers, and Tech Platforms
- This leadership role will be instrumental in developing compelling messaging, creating impactful marketing collateral, driving thought leadership, and working closely with Product and Sales teams to achieve business objectives
- Lead the product marketing team that manages go-to-market (GTM) strategy for products, including target market definition, messaging, sales enablement, pricing, and market expansion
- Collaborate with Product Management to shape market strategy, conduct competitive analysis, and influence product roadmaps
- Partner with Sales and Services teams to drive revenue growth, improve customer retention, and enhance overall market positioning
- Develop and continuously refine marketing collateral, sales tools, and product storytelling assets to enhance engagement and conversion
- Establish thought leadership in the industry through content development, public speaking, and media contributions in collaboration with marketing and communications teams
- Align product marketing efforts with broader Samba TV portfolio innovations to maximize impact
- Support sales training and enablement, working with internal teams to develop training systems and curriculum
Our take
Samba TV is improving the TV viewing experience by employing analytics to better personalize adverts and recommendations. With a scientific and algorithmic approach to how smart TVs work, the company enables TV businesses to better capture and serve consumers - an offering which has attracted the likes of Disney.
In recent years, Samba TV has focused on making artificial intelligence and machine learning central to its offerings, in part through the acquisition of Disruptel. This has enabled heightened content recognition and non-intrusive ad unit development, both of which enable it to deliver more value.
Moving forwards, Samba continues to partner and integrate with a wide range of companies to expand its product offering and market reach. And is 2022 expansion into Australia has put the company on the path to becoming a global force to be reckoned with.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Apr 2018
$7.5m
EARLY VC
Jun 2017
$30m
SERIES B
Total funding: $45.7m
Company benefits
- Health Coverage: We have several choices of medical, dental, and vision plans with a range of coverage levels and costs, including a 100% employer-covered plan.
- Wellness & Lifestyle Perks: Our wellness programs are designed to help you maintain or move toward a healthy lifestyle through mindful meditations, gym access, and other assistance when you need it!
- Company Equity Plan: We believe in shared success. We want our employees to not just work for us, but to truly be part of our growth story.
- Volunteer Days: We're committed to making a positive impact, both in and outside the workplace!
- Flexible Time Off: We encourage a healthy work-life balance which empowers our teams to recharge when needed and thrive both personally and professionally.
- Team & Company Events: We love to hang out together! We provide many opportunities to get to know each other whether virtually or in person.
Company HQ
China Basin, San Francisco, CA
Leadership
Ashwin Navin
(Co-Founder & CEO)Previously co-founded i/o ventures and BitTorrent, serving there as President. Experience as an Analyst for Epoch Partners, Merrill Lynch and Goldman Sachs.
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