Global Campaign Manager, Drata
$113.5-175.2k
Salary range varies depending on geographical location. Plus stock, typically in the form of Restricted Stock Units
Security and compliance automation
Be an early applicant
Security and compliance automation
501-1000 employees
Be an early applicant
$113.5-175.2k
Salary range varies depending on geographical location. Plus stock, typically in the form of Restricted Stock Units
501-1000 employees
Company mission
To help companies earn and keep the trust of their users, customers, partners, and prospects.
Role
Who you are
- We’re looking for someone who identifies as a ‘doer’ and is comfortable working cross-functionally and externally to consistently drive revenue and customer growth, quickly implementing best practices to identify and acquire new customers
- If you’re looking to roll up your sleeves, make an immediate impact, and be a high-visibility contributor within the organization, this role might be for you
- 5+ years of experience in demand generation, revenue marketing; product marketing experience a plus. Deep understanding of SaaS landscape and key SaaS metrics
- Demonstrated history of implementing integrated, full funnel campaigns, building paid and owned programs to create new opportunities and pipeline
- B2B multi-channel demand generation experience, including some combination of digital advertising, events, content syndication, social media, webinars hosted by trusted third parties, and email marketing
- Experience with CRM, databases, marketing automation tools, email best practices, and other marketing tooling which may include HubSpot, Salesforce, 6sense, Goldcast, and more
- Experienced in Enterprise Marketing & Sales Motions, Target Account (ABM) motions, platforms, tools and technologies
- Demonstrated history of collaboration and partnering with cross-functional teams, including Sales, SDR, Business Development, Customer Success, FP&A, and more
- Highly strategic, entrepreneurial, and data driven with a growth-driven mindset
- Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
What the job involves
- Drata is looking for a Global Campaign Manager to join the company
- This person will be a key member of the growing marketing team at a fast-growing, B2B SaaS startup
- You will build and manage full funnel, integrated marketing campaigns in North America and internationally
- This role reports into the Director of Demand Generation, and will work very closely across Marketing, and with our Enterprise and Commercial Sales teams
- Own global campaigns strategy, program development and implementation, including full funnel programs, webinars, buyer journeys, and events
- Work closely with Enterprise & Commercial Sales teams to understand specific market priorities and inform and shape customer and prospect-facing programs contributing to pipeline and opportunity creation
- Partner closely with Product, Solution, and Customer Marketing to craft engaging campaign themes and messaging that highlight Drata’s differentiators and key solutions
- Build and execute regional programs, webinars, and events aligned with product and content roadmaps, and work with relevant teams and customers to deliver in both virtual and live environments including executive breakfasts / dinners, meetups, customer-led panels, and partner events
- Own integrated pre / during / post event planning, execution and followup, ensuring quality lead delivery and follow-up, engaging prospects throughout the buyer journey
- Track, measure and communicate program results, and seek to generate new global best practices through experimental efforts
- Ensure programs and event details are on brand, on message, and fit the Drata aesthetic
- Work with content to plan, develop, and operationalize marketing programs (e.g. webinars, campaigns, social posts, etc.) that generate brand awareness and qualified pipeline
- Work with Marketing Operations to create and optimize email campaigns and landing pages for all stages of the funnel
- Own budget, metrics and foster an understanding of our efforts through great internal reporting and sharing of results
- Work with Marketing Operations to develop reporting on key demand gen KPIs, track progress to targets, and ensure we have strong insights into performance and trends
- Partner closely with our sales, alliances, and customer experience leadership team to ensure deep alignment across marketing, sales, biz ops, and solutions engineering
Our take
Traditional manual compliance workflows are tedious, error-prone and extremely hard to scale, which presents special difficulties for rapidly growing companies in maintaining strong data security. Drata enables companies to manage compliance easily, by automatic monitoring and evidence collection, building a single picture of risk across the company.
The company has several competitors offering compliance automation solutions, including Vanta and Secureframe , but Drata is unique in automating the tasks themselves rather than generating notifications for teams to action. This approach has garnered Drata a client base of thousands of companies including bambooHR, Notion and Abnormal.
Drata has grown swiftly since its 2020 founding. Iconiq Growth and GGV Capital have led Drata's impressive funding rounds. It intends to use its influx of cash to invest heavily in research and development, and to roll out new features for auditors and startups.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Dec 2022
$200m
SERIES C
Nov 2021
$100m
SERIES B
Total funding: $328.2m
Company benefits
- 100% coverage for medical, dental, and vision
- $500 annually towards personal development opportunities
- Unlimited vacation policy for strong, fully charged batteries
- Flexible hours and work from home (especially these days!)
- Reach your financial goals while reducing your taxes
- Pre-tax savings plans for healthcare and dependent care
- Work From Home Stipend
- Learning Enrichment Stipends
- 16 weeks fully-paid parental leave
- 401K Retirement Plan
Company values
- BUILT ON TRUST: Trust is our most precious asset, earned through consistency over time.
- ACT WITH INTEGRITY: We do the right thing, regardless of whether anyone else is looking.
- CUSTOMER-OBSESSIVE: Everything we do revolves around the customer at the center of our purpose.
- COMPETITIVE FIRE: It burns from within - we push ourselves harder than anyone else ever could.
- DIVERSITY: Unique perspectives provide a better shared view of a problem and its possible solutions.
- AUTOMATION-FIRST: Our products save companies time and money - efficiency is paramount.
Company HQ
University City, San Diego, CA
Articles
Leadership
Adam Markowitz
(CEO)Previously VP & GM at Instructure. Founder & former CEO of Portfolium. Has worked in Mechanical and Aerospace Engineering.
Daniel Marashlian
(CTO)Former Technical Advisory Board Member at the National University. Previously Senior Director Of Engineering at Instructure. Co-founded Portfolium and RapidEngage.
Troy Markowitz
(COO)Advisor at Knack and former Contributor to Forbes. Previously the VP of Strategy, Growth Markets at Instructure. Prior experience in Business Development.
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