Performance Marketing Manager, Rula

• 5+ years of marketing experience dedicated to managing multiple paid channels such as SEM, Meta, LinkedIn, etc
• Hands-on-keyboard experience managing digital channels
• Experience with analyzing data from disparate systems to identify trends, i.e. ad platforms, site analytics tools, BI tools and CRMs
• Experience working with cross-functional teams (sales, revops, operations, etc.)

Desirable

• We are seeking a Performance Marketing Manager - Provider to enable continued growth of Rula’s base of therapists and psychiatric providers through digital acquisition channels
• This person will craft the audience and campaign strategy and own the execution for paid digital channels such as SEM, paid social, display and video
• To be successful, this person will need to be comfortable with ambiguity, have strong data analysis skills and be an effective collaborator with both internal cross-functional teams as well as external partners
• This role will work closely with provider sales, revops, and provider strategy & operations and will be a crucial top-of-funnel link in helping Rula maintain healthy marketplace balance between patient demand and provider supply at a state level